Power 98 FM Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Power 98 FM's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Power 98 FM.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Power 98 FM
App Name : Power 98 FM
Logo：
OS : Android
Network : Facebook,Instagram
Developer : Beasley Media Group
Publisher : Instagram,Facebook
Total creative ads during the time period : 22
Duration : 491
Popularity : 1,268
Check ASO Keywords of Power 98 FM
2. Power 98 FM’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Power 98 FM in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Power 98 FM in the recent period. As of 2021-05-13, among the Power 98 FM‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 66.67%, Playable Ads category's proportion is 0.0%, Image category's proportion is 33.33%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-13, Power 98 FM's the proportion of networks impressions are placed like this:
Facebook's proportion is 57.14%,
Instagram's proportion is 42.86%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-13, Power 98 FM‘s network with the most ads is Facebook and its proportion is 66.67%.
3. Top 3 Ad Creative Analysis of Power 98 FM
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Power 98 FM. We can see some advertising trends.
Top 1 Ad Creative of Power 98 FM
Ad Details ：
Headline ：Be Featured On The Power Cool Kids Page For A Chance To Score A $25 Arch Card From McDonald's
Text ：#ad Listen to The Power 98 Morning Maddhouse every Friday and tell them what you do in the community. You could be featured on the Power Cool Kids page and receive a $25 Arch card to be used toward purchases at McDonald's.
Top 2 Ad Creative of Power 98 FM
Ad Details ：
Headline ：Power 98 Recommends Ruth's Chris For Dinner
Text ：This is a sponsored post by Ruth’s Chris Charlotte. We are thrilled to join with Ruth’s Chris in offering an $80 gift card for only $50!!! That’s right an $80 gift card for only $50!!! This is available at our Uptown on South Park locations or online at www.ruths-chris.com. Both our Uptown and...
Top 3 Ad Creative of Power 98 FM
Ad Details ：
Headline ：Power 98 Recommends Ruth's Chris For Dinner
Text ：This is a sponsored post by Ruth’s Chris Charlotte. We are thrilled to join with Ruth’s Chris in offering an $80 gift card for only $50!!! That’s right an $80 gift card for only $50!!! This is available at our Uptown on South Park locations or online at www.ruths-chris.com. Both our Uptown and...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 16 | 10 | 10 |
| Popularity | 88 | 71 | 71 |
| Dimensions | 970 x 491 | 1024 x 524 | 1024 x 524 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | United Kingdom,Canada,United States,Australia | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Power 98 FM in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Power 98 FM's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Power 98 FM, you can click the app name below to view related reports, or you can find more info in ASOTools.