Pregnancy + Baby App: Nurture Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Pregnancy + Baby App: Nurture's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Pregnancy + Baby App: Nurture.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Pregnancy + Baby App: Nurture
App Name : Pregnancy + Baby App: Nurture
Logo：
OS : iOS
Network : Facebook,Audience Network,Messenger
Developer : Glow
Publisher : Instagram,Facebook
Total creative ads during the time period : 1,009
Duration : 2,433
Popularity : 109,498
Check ASO Keywords of Pregnancy + Baby App: Nurture
2. Pregnancy + Baby App: Nurture’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Pregnancy + Baby App: Nurture in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Pregnancy + Baby App: Nurture in the recent period. As of 2021-03-16, among the Pregnancy + Baby App: Nurture‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 84.62%, Carousel category's proportion is 15.38%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Pregnancy + Baby App: Nurture's the proportion of networks impressions are placed like this:
Facebook's proportion is 39.06%,
Instagram's proportion is 22.63%,
Audience Network's proportion is 19.17%,
Messenger's proportion is 19.14%,
's proportion is .
In the date of 2021-03-16, Pregnancy + Baby App: Nurture‘s network with the most ads is Audience Network and its proportion is 26.92%.
3. Top 3 Ad Creative Analysis of Pregnancy + Baby App: Nurture
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Pregnancy + Baby App: Nurture. We can see some advertising trends.
Top 1 Ad Creative of Pregnancy + Baby App: Nurture
Ad Details ：
Headline ：
Text ：Get Daily Tips & Updates on Your Baby's Growth
Top 2 Ad Creative of Pregnancy + Baby App: Nurture
Ad Details ：
Headline ：Try Nurture Free
Text ：Get Daily Tips & Updates on Your Baby's Growth
Top 3 Ad Creative of Pregnancy + Baby App: Nurture
Ad Details ：
Headline ：Pregnancy + Baby App: Nurture
Text ：Get Daily Tips & Updates on Your Baby's Growth
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 214 | 165 | 218 |
| Popularity | 917 | 818 | 774 |
| Dimensions | 400 x 400 | 1080 x 1080 | 2048 x 1072 |
| Creative Type | Video | Image | Image |
| Network | |||
| Related Ads | 2 | 2 | 3 |
| Countries | United States,Canada,Australia,New Zealand | New Zealand,Australia,United States,Canada | New Zealand,Australia,Canada,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Pregnancy + Baby App: Nurture in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Pregnancy + Baby App: Nurture's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Pregnancy + Baby App: Nurture, you can click the app name below to view related reports, or you can find more info in ASOTools.