Princess Pop Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Princess Pop's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Princess Pop.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Princess Pop
App Name : Princess Pop
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Audience Network
Developer : MadOverGames, LLC
Publisher : Instagram,Facebook,Bloons Monkey City,牛枪手,Bubble Ocean World - Best Adventures Bubble Shooter Game Puzzle,点泡泡 - Tap Tap Bubble
Total creative ads during the time period : 775
Duration : 573
Popularity : 184,475
Check ASO Keywords of Princess Pop
2. Princess Pop’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Princess Pop in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Princess Pop in the recent period. As of 2021-05-20, among the Princess Pop‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-20, Princess Pop's the proportion of networks impressions are placed like this:
Messenger's proportion is 25.25%,
Facebook's proportion is 25.1%,
Instagram's proportion is 24.91%,
Audience Network's proportion is 24.74%,
's proportion is .
In the date of 2021-05-20, Princess Pop‘s network with the most ads is Facebook and its proportion is 25.22%.
3. Top 3 Ad Creative Analysis of Princess Pop
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Princess Pop. We can see some advertising trends.
Top 1 Ad Creative of Princess Pop
Ad Details ：
Headline ：Editors Choice
Text ：Oh my God! This game is awesome, I cant stop playing.
Top 2 Ad Creative of Princess Pop
Ad Details ：
Headline ：Princess Pop 🌠🌠🌠
Text ：
Top 3 Ad Creative of Princess Pop
Ad Details ：
Headline ：Princess Games - Princess Pop 👸
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 301 | 166 | 158 |
| Popularity | 999 | 988 | 983 |
| Dimensions | 406 x 720 | 224 x 400 | 224 x 400 |
| Creative Type | Video | Video | Video |
| Network | Google Ads(Admob) | ||
| Related Ads | 1 | 1 | 1 |
| Countries | United Kingdom,Canada,United States,Australia | Sweden,Spain,Canada,Australia,Japan,Philippines,United States,Italy,Finland,Greece,Mexico,Belgium,Germany,Hungary,Colombia,Singapore,Taiwan,Austria,Switzerland | United States,Mexico,Taiwan,Philippines,Canada,Germany,Australia,Netherlands,Greece,Japan,Belgium,Austria,Finland,Hungary,France,Spain,Italy,Colombia,Sweden |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Princess Pop in recent advertising is Google Ads(Admob), and the main creative type is Video.
In conclusion: The above is a free Princess Pop's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Princess Pop, you can click the app name below to view related reports, or you can find more info in ASOTools.