PROFI Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the PROFI’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps PROFI.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of PROFI
App Name : PROFI
OS : iOS
Network : Google Ads(Admob),Facebook,Instagram
Developer : Scorlane Holdings Limited
Publisher : Cook1Cook - 食譜新體驗，你的美食煮場！,10公里跑 - Couch to 10K,Counter Sniper Killer Assassin- FPS sniper showdown against notrorious mafia gangs,Fun Run - Multiplayer Race,思维导图,お寺がいいね 日本最大! 寺院6万件以上収録 御朱印集め,1个月下蹲挑战
Total creative ads during the time period : 4,649
Duration : 1,670
Popularity : 444,599
2. PROFI’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser PROFI in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of PROFI in the recent period. As of 2020-09-07, among the PROFI‘s ad creative, the Html category’s proportion is 27.27%, Video category’s proportion is 27.27%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 36.36%, Carousel category’s proportion is 9.09%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, PROFI’s the proportion of networks impressions are placed like this:
Google Ads(Admob)’s proportion is 76.25%,
Facebook’s proportion is 11.0%,
Instagram’s proportion is 5.06%,
Messenger’s proportion is 5.06%,
Audience Network’s proportion is 2.63%.
In the date of 2020-09-07, PROFI‘s network with the most ads is Google Ads(Admob) and its proportion is 54.55%.
3. Top 3 Ad Creative Analysis of PROFI
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of PROFI. We can see some advertising trends.
Top 1 Ad Creative of PROFI
Ad Details ：
Headline ：Найти специалиста 👉
Top 2 Ad Creative of PROFI
Ad Details ：
Headline ：Клинеры. Домработницы. Повара. Сиделки 👉🏻
Top 3 Ad Creative of PROFI
Ad Details ：
Headline ：Подобрать специалиста
Basic Info of Top 3 Ad Creative
|Dimensions||400 x 400||400 x 400||400 x 400|
|Countries||Russia||Kazakhstan,United States,Russia||Armenia,United States,Russia,Kazakhstan|
Through the above analysis, we can see that the most effective channel for PROFI in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free PROFI’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to PROFI, you can click the app name below to view related reports.