Punto Pago Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Punto Pago's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Punto Pago.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Punto Pago
App Name : Punto Pago
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : PUNTO PAGO PANAMA, S.A.
Publisher : Instagram,Facebook,Fotor - Photo Editor&Collage,开箱模拟器 for 皇室战争,GulogGratis,Montage Video Musique
Total creative ads during the time period : 386
Duration : 875
Popularity : 58,644
Check ASO Keywords of Punto Pago
2. Punto Pago’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Punto Pago in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Punto Pago in the recent period. As of 2021-03-15, among the Punto Pago‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Punto Pago's the proportion of networks impressions are placed like this:
Instagram's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-15, Punto Pago‘s network with the most ads is Instagram and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Punto Pago
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Punto Pago. We can see some advertising trends.
Top 1 Ad Creative of Punto Pago
Ad Details ：
Headline ：Punto Pago
Text ：
Top 2 Ad Creative of Punto Pago
Ad Details ：
Headline ：Punto Pago
Text ：
Top 3 Ad Creative of Punto Pago
Ad Details ：
Headline ：Préstamos Personales Online en Panamá. ¡Paga tu Adelanto!
Text ：¡Paga tu Adelanto!
Con Punto Pago es muy fácil y se aplica al instante.
✅ Desde tu kiosco más cercano.
✅ o Desde nuestra app móvil.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 275 | 275 | 198 |
| Popularity | 969 | 969 | 858 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 2 | 2 | 2 |
| Countries | Panama,Spain,Paraguay,Venezuela,Colombia,Peru,Mexico,Argentina,Cuba,Chile | Panama,Venezuela,Colombia,Spain,Chile,Paraguay,Peru,Argentina,Mexico,Cuba | Panama |
| Language | Filipino | Filipino | Spanish |
Through the above analysis, we can see that the most effective channel for Punto Pago in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Punto Pago's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Punto Pago, you can click the app name below to view related reports, or you can find more info in ASOTools.