Purplle - Beauty Shopping App Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Purplle - Beauty Shopping App's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Purplle - Beauty Shopping App.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Purplle - Beauty Shopping App
App Name : Purplle - Beauty Shopping App
Logo：
OS : iOS
Network : Audience Network,Facebook,Instagram
Developer : Manash Lifestyle pvt. ltd.
Publisher : Fotor - Photo Editor&Collage,MakeupPlus - Virtual Makeup,GulogGratis,OLX Classifieds,开箱模拟器 for 皇室战争,appsGratis,Montage Video Musique,Instagram,Un día más culto
Total creative ads during the time period : 3,265
Duration : 721
Popularity : 275,691
Check ASO Keywords of Purplle - Beauty Shopping App
2. Purplle - Beauty Shopping App’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Purplle - Beauty Shopping App in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Purplle - Beauty Shopping App in the recent period. As of 2021-05-20, among the Purplle - Beauty Shopping App‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-20, Purplle - Beauty Shopping App's the proportion of networks impressions are placed like this:
Instagram's proportion is 50.0%,
Messenger's proportion is 50.0%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-20, Purplle - Beauty Shopping App‘s network with the most ads is Instagram and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of Purplle - Beauty Shopping App
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Purplle - Beauty Shopping App. We can see some advertising trends.
Top 1 Ad Creative of Purplle - Beauty Shopping App
Ad Details ：
Headline ：Purplle.com
Text ：Available now: Daily personal care essentials. We are back with the supply of essential...
Top 2 Ad Creative of Purplle - Beauty Shopping App
Ad Details ：
Headline ：Purplle.com
Text ：Unlock the ultimate radiant glow with Good Vibes Rosehip Serum! Give your skin a dash of...
Top 3 Ad Creative of Purplle - Beauty Shopping App
Ad Details ：
Headline ：GV Rosehip Toner
Text ：Purplle-India's largest online beauty store ✅ Upto 40% off on 1000+ Brands ✅ WoW, Mamaearth, Maybelline, Lakmé, Biotique, and many more... ✅ Shop Now for Exciting Offers!!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 24 | 51 | 6 |
| Popularity | 122 | 113 | 57 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 502 x 502 |
| Creative Type | Video | Video | Image |
| Network | Audience Network | Audience Network | |
| Related Ads | 1 | 3 | 2 |
| Countries | Canada,United Kingdom,Australia,United States | United Kingdom,Canada,Australia,United States | Australia,United States,United Kingdom,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Purplle - Beauty Shopping App in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Purplle - Beauty Shopping App's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Purplle - Beauty Shopping App, you can click the app name below to view related reports, or you can find more info in ASOTools.