Puzzle Game Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Puzzle Game's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Puzzle Game.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Puzzle Game
App Name : Puzzle Game
Logo：
OS : Android
Network : Google Ads(Admob),Chartboost,AppLovin
Developer : Mahjong solitaire mahjongg
Publisher : SHAREit - Transfer & Share,TalkU Free Calls +Free Texting +International Call,UC Mini-Download Video Status & Movies,USA Weather forecast,Vegan Recipes - Free Vegan Food Cookbook,Treehouse Table,Toolwiz Photos - Pro Editor,Talkray - Free Calls Texts,4x4 Dirt Offroad Parking
Total creative ads during the time period : 2,444
Duration : 1,626
Popularity : 392,385
Check ASO Keywords of Puzzle Game
2. Puzzle Game’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Puzzle Game in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Puzzle Game in the recent period. As of 2021-03-15, among the Puzzle Game‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 82.35%, Playable Ads category's proportion is 5.88%, Image category's proportion is 5.88%, Carousel category's proportion is 5.88%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Puzzle Game's the proportion of networks impressions are placed like this:
Facebook's proportion is 26.97%,
Messenger's proportion is 24.01%,
Audience Network's proportion is 22.08%,
Instagram's proportion is 22.08%,
Google Ads(Admob)'s proportion is 4.82%.
In the date of 2021-03-15, Puzzle Game‘s network with the most ads is Google Ads(Admob) and its proportion is 23.53%.
3. Top 3 Ad Creative Analysis of Puzzle Game
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Puzzle Game. We can see some advertising trends.
Top 1 Ad Creative of Puzzle Game
Ad Details ：
Headline ：Puzzle Game
Text ：This is the most interesting block game you have ever held in your hands! It gets all the charm of the puzzle game: simple, fun, attractive and suitable to everybody. It is also the funniest way to train your brain and keep your mind sharp! >How to play? Place the pieces into board. Once you fill in...
Top 2 Ad Creative of Puzzle Game
Ad Details ：
Headline ：play free games
Text ：This is the most interesting block game you have ever held in your hands! It gets all the charm of the puzzle game: simple, fun, attractive and suitable to everybody. It is also the funniest way to train your brain and keep your mind sharp! >How to play? Place the pieces into board. Once you fill in...
Top 3 Ad Creative of Puzzle Game
Ad Details ：
Headline ：Puzzle Game Community
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 399 | 564 | 232 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 600 x 314 | 1000 x 563 | 320 x 400 |
| Creative Type | Image | Image | Video |
| Network | |||
| Related Ads | 1 | 1 | 2 |
| Countries | Madagascar,Malawi,Aruba,Martinique,Turkmenistan,India,The British Virgin Islands,Monaco,Puerto Rico,Sint Maarten,Korea,Palau,Liberia,Latvia,Fiji,Cook Is,Russia,Mongolia,Indonesia,Poland | Australia,United Kingdom,United States,Canada | Australia,New Zealand,Saudi Arabia,Russia,Puerto Rico,Poland,Germany,Mexico,Italy,Netherlands,Philippines,United Kingdom,Israel,Japan,Indonesia,Argentina,Canada,Peru,Thailand,Slovak |
| Language | English | English | Italian |
Through the above analysis, we can see that the most effective channel for Puzzle Game in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Puzzle Game's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Puzzle Game, you can click the app name below to view related reports, or you can find more info in ASOTools.