Qatar Airways Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Qatar Airways’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Qatar Airways.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Qatar Airways

App Name : Qatar Airways

Logo

Qatar Airways-SocialPeta

OS : iOS

Network : Google Ads(Admob),Facebook

Developer : Qatar Airways

Publisher : ATH Airport,Navmii GPS Norway: Offline Navigation and Traffic,Christmas Roller Coaster Ride 3D,黑白棋 - 豪华版,经典英语儿歌大全(配伴唱原唱),F18 Aircraft Dogfight Free . RC Navy Air Force War,轻松学围棋 - 围棋入门视频教程,色彩疗法可怕的迷宫弥补我的万圣节,天气新闻

Total creative ads during the time period : 147

Duration : 1,327

Popularity : 7,845

2. Qatar Airways’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Qatar Airways in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Qatar Airways in the recent period. As of 2020-08-15, among the Qatar Airways‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-15, Qatar Airways’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 100.0%,

’s proportion is ,

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’s proportion is ,

’s proportion is .

In the date of 2020-08-15, Qatar Airways‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Qatar Airways

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Qatar Airways. We can see some advertising trends.

Top 1 Ad Creative of Qatar Airways

Ad Details :

Headline :Savings on Qatar Airways App

Text :Download Qatar Airways Mobile App. Your Perfect Travel Companion. Install Now.

Top 2 Ad Creative of Qatar Airways

Ad Details :

Headline :Book on our app and save up to 15%

Text :Save on your next journey booked on the Qatar Airways App and earn bonus Qmiles. Use promo code: QRAPP by 12 Aug.

Top 3 Ad Creative of Qatar Airways

Ad Details :

Headline :Book on our app and save up to 10%

Text :Save on your next journey booked on the Qatar Airways App and earn bonus Qmiles. Use promo code: QRAPP by 12 Aug.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 5 4 2
Popularity 59 58 57
Dimensions 640 x 360 628 x 628 628 x 628
Creative Type Video Image Image
Network Google Ads(Admob) Facebook Facebook
Related Ads 1 1 3
Countries United Kingdom United Kingdom,United States,Australia,Canada
Language NA NA English

Through the above analysis, we can see that the most effective channel for Qatar Airways in recent advertising is Google Ads(Admob), and the main creative type is Video.

In conclusion: The above is a free Qatar Airways’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Qatar Airways, you can click the app name below to view related reports.