National Rail Enquiries Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the National Rail Enquiries's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps National Rail Enquiries.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of National Rail Enquiries
App Name : National Rail Enquiries
Logo：
OS : Android
Network : Audience Network,Twitter,Facebook
Developer : National Rail Enquiries
Publisher : Bible Study - Study The Bible By Topic
Total creative ads during the time period : 4
Duration : 1,320
Popularity : 170
Check ASO Keywords of National Rail Enquiries
2. National Rail Enquiries’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser National Rail Enquiries in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of National Rail Enquiries in the recent period. As of 2020-08-07, among the National Rail Enquiries‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-07, National Rail Enquiries's the proportion of networks impressions are placed like this:
Twitter's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-08-07, National Rail Enquiries‘s network with the most ads is Twitter and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of National Rail Enquiries
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of National Rail Enquiries. We can see some advertising trends.
Top 1 Ad Creative of National Rail Enquiries
Ad Details ：
Headline ：National Rail Enquiries - PlusBike: Keeping you connected
Text ：PlusBike is a one-stop shop for information about your combined cycle and rail journey.
Top 2 Ad Creative of National Rail Enquiries
Ad Details ：
Headline ：
Text ：On #CycleToWorkDay, did you know the number of cycle-rail journeys – where bikes are parked at the railway station as part of a greener journey - has increased by 75% since 2010? Find out how to take your first cycle-rail journey at https://t.co/F2TuLsbNM9 https://t.co/DBWJB0b6xD
Top 3 Ad Creative of National Rail Enquiries
Ad Details ：
Headline ：National Rail Enquiries - PlusBike: Keeping you connected
Text ：PlusBike is a one-stop shop for information about your combined cycle and rail journey.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 22 | 1 | 1 |
| Popularity | 68 | 51 | 51 |
| Dimensions | 400 x 224 | 1024 x 512 | 400 x 224 |
| Creative Type | Video | Image | Video |
| Network | Audience Network | Audience Network | |
| Related Ads | 7 | 1 | 1 |
| Countries | Australia,United Kingdom,United States,Canada | Canada,Australia,United Kingdom,United States | |
| Language | English | NA | English |
Through the above analysis, we can see that the most effective channel for National Rail Enquiries in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free National Rail Enquiries's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to National Rail Enquiries, you can click the app name below to view related reports, or you can find more info in ASOTools.