RecycleSmart Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the RecycleSmart's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps RecycleSmart.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of RecycleSmart
App Name : RecycleSmart
Logo：
OS : iOS
Network : Facebook,Instagram,Messenger
Developer : RecycleSmart Pty Ltd
Publisher : Instagram,Facebook
Total creative ads during the time period : 729
Duration : 190
Popularity : 274,669
Check ASO Keywords of RecycleSmart
2. RecycleSmart’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser RecycleSmart in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of RecycleSmart in the recent period. As of 2021-03-01, among the RecycleSmart‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 100.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-01, RecycleSmart's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2021-03-01, RecycleSmart‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of RecycleSmart
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of RecycleSmart. We can see some advertising trends.
Top 1 Ad Creative of RecycleSmart
Ad Details ：
Headline ：
Text ：Waverley’s problem waste recycling stations have expanded to accept x-rays, light globes and oral care products in addition to batteries, mobile phones and printer cartridges! These recycling stations provide residents with a free and convenient way to recycle materials that don't belong in our household bins. To date, they've collected up to two tonnes of materials per year with a recycling recovery rate of 95%. Check out the stations for yourself by visiting Waverley Library or our Customer Service Centre. Find out more here: https://bit.ly/3mLQgIi
#circulareconomy #secondnatureimin
Top 2 Ad Creative of RecycleSmart
Ad Details ：
Headline ：
Text ：Waverley’s problem waste recycling stations have expanded to accept x-rays, light globes and oral care products in addition to batteries, mobile phones and printer cartridges! These recycling stations provide residents with a free and convenient way to recycle materials that don't belong in our household bins. To date, they've collected up to two tonnes of materials per year with a recycling recovery rate of 95%. Check out the stations for yourself by visiting Waverley Library or our Customer Service Centre. Find out more here: https://bit.ly/3mLQgIi
#circulareconomy #secondnatureimin
Top 3 Ad Creative of RecycleSmart
Ad Details ：
Headline ：
Text ：Waverley’s problem waste recycling stations have expanded to accept x-rays, light globes and oral care products in addition to batteries, mobile phones and printer cartridges! These recycling stations provide residents with a free and convenient way to recycle materials that don't belong in our household bins. To date, they've collected up to two tonnes of materials per year with a recycling recovery rate of 95%. Check out the stations for yourself by visiting Waverley Library or our Customer Service Centre. Find out more here: https://bit.ly/3mLQgIi
#circulareconomy #secondnatureimin
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 7 | 7 | 7 |
| Popularity | 63 | 63 | 63 |
| Dimensions | 2016 x 1512 | 2016 x 1512 | 2016 x 1512 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Australia | Australia | Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for RecycleSmart in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free RecycleSmart's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to RecycleSmart, you can click the app name below to view related reports, or you can find more info in ASOTools.