Road Hills IO Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Road Hills IO's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Road Hills IO.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Road Hills IO
App Name : Road Hills IO
Logo：
OS : iOS
Network : Audience Network,Messenger,Facebook
Developer : BoomHits sp. z o.o.
Publisher : Instagram
Total creative ads during the time period : 53
Duration : 175
Popularity : 5,737
Check ASO Keywords of Road Hills IO
2. Road Hills IO’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Road Hills IO in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Road Hills IO in the recent period. As of 2021-03-16, among the Road Hills IO‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Road Hills IO's the proportion of networks impressions are placed like this:
Audience Network's proportion is 33.34%,
Facebook's proportion is 22.82%,
Instagram's proportion is 22.3%,
Messenger's proportion is 21.55%,
's proportion is .
In the date of 2021-03-16, Road Hills IO‘s network with the most ads is Audience Network and its proportion is 42.86%.
3. Top 3 Ad Creative Analysis of Road Hills IO
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Road Hills IO. We can see some advertising trends.
Top 1 Ad Creative of Road Hills IO
Ad Details ：
Headline ：Are you brave enough? 👉🏼
Text ：Race other drivers on the craziest roads you’ve ever seen! 🚗 🚙 🛣
Top 2 Ad Creative of Road Hills IO
Ad Details ：
Headline ：Are you brave enough? 👉🏼
Text ：Race other drivers on the craziest roads you’ve ever seen! 🚗 🚙 🛣
Top 3 Ad Creative of Road Hills IO
Ad Details ：
Headline ：Are you brave enough? 👉🏼
Text ：Race other drivers on the craziest roads you’ve ever seen! 🚗 🚙 🛣
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 88 | 88 | 88 |
| Popularity | 282 | 281 | 277 |
| Dimensions | 426 x 426 | 426 x 426 | 426 x 426 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 3 | 3 | 3 |
| Countries | Italy,United Kingdom,Canada,France,Hong Kong,Norway,New Zealand,United States,Japan,Vietnam,Germany,Australia | Italy,Romania,Mexico,United States,New Zealand,Australia,France,United Kingdom,Germany,Norway,Hong Kong,Japan,Canada,Vietnam | Italy,Romania,Mexico,United States,New Zealand,Australia,France,United Kingdom,Germany,Norway,Hong Kong,Japan,Canada,Vietnam |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Road Hills IO in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Road Hills IO's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Road Hills IO, you can click the app name below to view related reports, or you can find more info in ASOTools.