DER STANDARD Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the DER STANDARD's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps DER STANDARD.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of DER STANDARD
App Name : DER STANDARD
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Der Standard
Publisher : Facebook,Instagram
Total creative ads during the time period : 108
Duration : 1,141
Popularity : 9,866
Check ASO Keywords of DER STANDARD
2. DER STANDARD’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser DER STANDARD in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of DER STANDARD in the recent period. As of 2021-03-15, among the DER STANDARD‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, DER STANDARD's the proportion of networks impressions are placed like this:
Facebook's proportion is 50.0%,
Audience Network's proportion is 50.0%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-15, DER STANDARD‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of DER STANDARD
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of DER STANDARD. We can see some advertising trends.
Top 1 Ad Creative of DER STANDARD
Ad Details ：
Headline ：Rücktritt bei Lebensversicherungen: EuGH stärkt Verbraucher
Text ：🔴 WICHTIGES UPDATE für verärgerte Besitzer einer 𝗟𝗲𝗯𝗲𝗻𝘀𝘃𝗲𝗿𝘀𝗶𝗰𝗵𝗲𝗿𝘂𝗻𝗴 𝗺𝗶𝘁 𝗵𝗼𝗵𝗲𝗻 𝗩𝗲𝗿𝗹𝘂𝘀𝘁𝗲𝗻❗
✅ 19. Dezember 2019: Der EuGH, das oberste rechtsprechende Organ der EU, bestätigt Ihr persönliches Rücktrittsrecht bei Lebensversicherungsverträgen endgültig 🔝
▶️ Das heißt, aufgrund der sehr klaren Entscheidung haben Sie jetzt die einzigartige Möglichkeit, OHNE hohe Verluste aus der Lebensversicherung auszusteigen und Ihr gesamtes Geld zurückzuholen!
▶️ Jetzt hier klicken, um 𝗱𝗮𝘀 𝗠𝗮𝘅𝗶𝗺𝘂𝗺 aus der Lebensversicherung herauszuholen und hohe 𝗩𝗲𝗿𝗹𝘂𝘀𝘁𝗲 𝘇𝘂 𝘃𝗲𝗿𝗺𝗲𝗶𝗱𝗲𝗻:
👉👉👉 https://www.dierueckabwickler.at/geld-zurück 👈👈👈
Top 2 Ad Creative of DER STANDARD
Ad Details ：
Headline ：Rücktritt bei Lebensversicherungen: EuGH stärkt Verbraucher
Text ：🔴 WICHTIGES UPDATE für verärgerte Besitzer einer 𝗟𝗲𝗯𝗲𝗻𝘀𝘃𝗲𝗿𝘀𝗶𝗰𝗵𝗲𝗿𝘂𝗻𝗴 𝗺𝗶𝘁 𝗵𝗼𝗵𝗲𝗻 𝗩𝗲𝗿𝗹𝘂𝘀𝘁𝗲𝗻❗
✅ 19. Dezember 2019: Der EuGH, das oberste rechtsprechende Organ der EU, bestätigt Ihr persönliches Rücktrittsrecht bei Lebensversicherungsverträgen endgültig 🔝
▶️ Das heißt, aufgrund der sehr klaren Entscheidung haben Sie jetzt die einzigartige Möglichkeit, OHNE hohe Verluste aus der Lebensversicherung auszusteigen und Ihr gesamtes Geld zurückzuholen!
▶️ Jetzt hier klicken, um 𝗱𝗮𝘀 𝗠𝗮𝘅𝗶𝗺𝘂𝗺 aus der Lebensversicherung herauszuholen und hohe 𝗩𝗲𝗿𝗹𝘂𝘀𝘁𝗲 𝘇𝘂 𝘃𝗲𝗿𝗺𝗲𝗶𝗱𝗲𝗻:
👉👉👉 https://www.dierueckabwickler.at/geld-zurück 👈👈👈
Top 3 Ad Creative of DER STANDARD
Ad Details ：
Headline ：BIM-Manager m|w|d auf DER STANDARD
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 386 | 386 | 108 |
| Popularity | 999 | 999 | 378 |
| Dimensions | 600 x 300 | 600 x 300 | 1200 x 628 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 2 | 2 | 2 |
| Countries | Germany,Austria,Liechtenstein | Germany,Liechtenstein,Austria | Austria |
| Language | German | German | German |
Through the above analysis, we can see that the most effective channel for DER STANDARD in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free DER STANDARD's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to DER STANDARD, you can click the app name below to view related reports, or you can find more info in ASOTools.