Rock Crawling Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Rock Crawling's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Rock Crawling.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Rock Crawling
App Name : Rock Crawling
Logo：
OS : Android
Network : UnityAds,Facebook,Audience Network
Developer : TapNation
Publisher : Facebook,Instagram,Real Billiards 2015,Extreme Racing Adventure,C63 AMG Drift Simulator,Cute Owls Live Wallpaper,Old Phone Ringtones
Total creative ads during the time period : 261
Duration : 50
Popularity : 20,135
Check ASO Keywords of Rock Crawling
2. Rock Crawling’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Rock Crawling in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Rock Crawling in the recent period. As of 2021-03-16, among the Rock Crawling‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Rock Crawling's the proportion of networks impressions are placed like this:
Messenger's proportion is 24.9%,
Audience Network's proportion is 23.84%,
Facebook's proportion is 23.83%,
Instagram's proportion is 23.79%,
UnityAds's proportion is 3.63%.
In the date of 2021-03-16, Rock Crawling‘s network with the most ads is Facebook and its proportion is 23.73%.
3. Top 3 Ad Creative Analysis of Rock Crawling
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Rock Crawling. We can see some advertising trends.
Top 1 Ad Creative of Rock Crawling
Ad Details ：
Headline ：Let\x27s rock and roll
Text ：The higher you get, the harder it gets
Top 2 Ad Creative of Rock Crawling
Ad Details ：
Headline ：Let's rock and roll
Text ：Hop on your buggy and try to climb mountains
Top 3 Ad Creative of Rock Crawling
Ad Details ：
Headline ：Let's rock and roll
Text ：Ain't no mountain high enough, ain't no valley low
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 38 | 14 | 7 |
| Popularity | 192 | 84 | 64 |
| Dimensions | 512 x 250 | 720 x 720 | 1280 x 720 |
| Creative Type | Image | Video | Video |
| Network | Google Ads(Admob) | Google Ads(Admob) | Google Ads(Admob) |
| Related Ads | 1 | 1 | 1 |
| Countries | Australia,United States,United Kingdom,Canada | Canada,United States,Australia,United Kingdom | United Kingdom,United States,Australia,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Rock Crawling in recent advertising is Google Ads(Admob), and the main creative type is Image.
In conclusion: The above is a free Rock Crawling's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Rock Crawling, you can click the app name below to view related reports, or you can find more info in ASOTools.