Rocks & Co. Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Rocks & Co.'s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Rocks & Co..
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Rocks & Co.
App Name : Rocks & Co.
OS : iOS
Network : Facebook,Audience Network,Instagram
Publisher : Instagram,Facebook,Korean Food Recipes - 10k Recipes,Wallpapers for Girls - Girly backgrounds,Police Chase Monster Car: City Cop Driver Escape,脱出ゲーム ガラス工房 -綺麗なガラスが並ぶ工房からの脱出-
Total creative ads during the time period : 198
Duration : 669
Popularity : 95,582
Check ASO Keywords of Rocks & Co.
2. Rocks & Co.’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Rocks & Co. in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Rocks & Co. in the recent period. As of 2021-05-21, among the Rocks & Co.‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-21, Rocks & Co.'s the proportion of networks impressions are placed like this:
Audience Network's proportion is 26.58%,
Facebook's proportion is 24.47%,
Instagram's proportion is 24.47%,
Messenger's proportion is 24.47%,
's proportion is .
In the date of 2021-05-21, Rocks & Co.‘s network with the most ads is Audience Network and its proportion is 29.41%.
3. Top 3 Ad Creative Analysis of Rocks & Co.
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Rocks & Co.. We can see some advertising trends.
Top 1 Ad Creative of Rocks & Co.
Ad Details ：
Headline ：Real, beautiful gemstone jewellery - unbelievably low prices
Top 2 Ad Creative of Rocks & Co.
Ad Details ：
Headline ：Real, gemstone jewellery in silver-unbelievably low prices
Text ：Beautiful silver jewellery for every occasion ✔ Shop stylish earrings, rings and necklaces at very reasonable prices ✔ Browse our large online range ❖ Rocks & Co.
Top 3 Ad Creative of Rocks & Co.
Ad Details ：
Headline ：Gemstone jewellery, £15 voucher code - "29voucher"
Text ：Discover a wide range of beautiful gemstone jewellery that rocks ✔ Irresistible below cost prices for rings, pendants and more at Rocks & Co. ◆ Authenticity guarantee card included.
Basic Info of Top 3 Ad Creative
|Dimensions||400 x 400||900 x 1200||956 x 956|
|Countries||United Kingdom,Canada,Australia,United States||Canada,Australia,United Kingdom,United States||United States,Canada,United Kingdom,Australia|
Through the above analysis, we can see that the most effective channel for Rocks & Co. in recent advertising is Messenger, and the main creative type is Video.
In conclusion: The above is a free Rocks & Co.'s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Rocks & Co., you can click the app name below to view related reports, or you can find more info in ASOTools.