RupeePlus Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the RupeePlus's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps RupeePlus.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of RupeePlus
App Name : RupeePlus
Logo：
OS : Android
Network : Audience Network,Instagram,Messenger
Developer : Rupee Plus
Publisher : Instagram,Gps toggle Widget,Food Map,Recursos multas tráfico gratis,Astri di Paolo Fox - Oroscopo,Hacker 101 (Prank)
Total creative ads during the time period : 387
Duration : 340
Popularity : 43,872
Check ASO Keywords of RupeePlus
2. RupeePlus’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser RupeePlus in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of RupeePlus in the recent period. As of 2021-03-14, among the RupeePlus‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, RupeePlus's the proportion of networks impressions are placed like this:
Facebook's proportion is 28.3%,
Audience Network's proportion is 23.9%,
Instagram's proportion is 23.9%,
Messenger's proportion is 23.9%,
's proportion is .
In the date of 2021-03-14, RupeePlus‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of RupeePlus
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of RupeePlus. We can see some advertising trends.
Top 1 Ad Creative of RupeePlus
Ad Details ：
Headline ：Personal online loan
Text ：
Top 2 Ad Creative of RupeePlus
Ad Details ：
Headline ：Personal online loan
Text ：
Top 3 Ad Creative of RupeePlus
Ad Details ：
Headline ：Personal online loan
Text ：We provide various loan products with the best service for you. RupeePlus is a technology-based loan service that brings Concise, Friendly and Trusted. We prioritize customer satisfaction with the Concise, Friendly and Trusted service as a motto in providing services to consumers in India RupeePlus....
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 131 | 115 | 119 |
| Popularity | 928 | 867 | 864 |
| Dimensions | 250 x 400 | 400 x 400 | 1200 x 628 |
| Creative Type | Video | Video | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | India | India | India |
| Language | English | NA | English |
Through the above analysis, we can see that the most effective channel for RupeePlus in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free RupeePlus's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to RupeePlus, you can click the app name below to view related reports, or you can find more info in ASOTools.