Safra Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Safra’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Safra.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Safra

App Name : Safra



OS : iOS

Network : Google Ads(Admob),Facebook,Audience Network

Developer : Banco Safra SA

Publisher : 金山电池医生极速版,Radarbot: Speedcam Detector,AppBox Pro,Hush Little Baby - Fun Activities and Sing Along,Günlük Aşk Falı,圣经.新约-音频播放,Fotor - Photo Editor & Collage,Hotspot Utility

Total creative ads during the time period : 408

Duration : 292

Popularity : 28,658

2. Safra’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Safra in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Safra in the recent period. As of 2020-09-06, among the Safra‘s ad creative, the Html category’s proportion is 25.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 75.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-06, Safra’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 99.14%,

Google Ads(Admob)’s proportion is 0.86%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-06, Safra‘s network with the most ads is Facebook and its proportion is 75.0%.

3. Top 3 Ad Creative Analysis of Safra

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Safra. We can see some advertising trends.

Top 1 Ad Creative of Safra

Ad Details :

Headline :Ainda não veio para o Safra?

Text :Investir é uma das coisas mais sérias que você vai fazer na vida. #InvistaSafra

Top 2 Ad Creative of Safra

Ad Details :

Headline :Invista como Especialista

Text :Há mais de 175 anos desenvolvendo patrimônios. Especialistas em investimentos com portfólio completo e produtos exclusivos. #InvistaSafra

Top 3 Ad Creative of Safra

Ad Details :

Headline :Safra

Text :Investir com o Safra é ter a orientação de quem cuida de patrimônios há gerações, sempre...

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 112 14 37
Popularity 742 728 199
Dimensions 1280 x 720 400 x 224 400 x 400
Creative Type Video Video Video
Network Facebook Facebook Audience Network
Related Ads 2 2 1
Countries Brazil,Angola,Portugal Brazil Angola,Portugal,Brazil
Language Portuguese Portuguese Portuguese

Through the above analysis, we can see that the most effective channel for Safra in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free Safra’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Safra, you can click the app name below to view related reports.