Zweisam - Dating über 50 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Zweisam - Dating über 50's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Zweisam - Dating über 50.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Zweisam - Dating über 50
App Name : Zweisam - Dating über 50
Logo：
OS : iOS
Network : Audience Network,Facebook,Instagram
Developer : FriendScout24 GmbH
Publisher : Instagram,Facebook,梦幻花园 (Gardenscapes),GulogGratis,BeatTube 動画で音ゲー！,Jewel Legend - Match 3 Games,药膳食谱大全
Total creative ads during the time period : 93
Duration : 636
Popularity : 28,285
Check ASO Keywords of Zweisam - Dating über 50
2. Zweisam - Dating über 50’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Zweisam - Dating über 50 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Zweisam - Dating über 50 in the recent period. As of 2021-03-16, among the Zweisam - Dating über 50‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Zweisam - Dating über 50's the proportion of networks impressions are placed like this:
Audience Network's proportion is 27.73%,
Facebook's proportion is 25.52%,
Messenger's proportion is 23.41%,
Instagram's proportion is 23.34%,
's proportion is .
In the date of 2021-03-16, Zweisam - Dating über 50‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Zweisam - Dating über 50
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Zweisam - Dating über 50. We can see some advertising trends.
Top 1 Ad Creative of Zweisam - Dating über 50
Ad Details ：
Headline ：Hier klicken und schöne Begegnungen erleben
Text ：Mit über 50 eine neue Geschichte beginnen !
Top 2 Ad Creative of Zweisam - Dating über 50
Ad Details ：
Headline ：Hier klicken und schöne Begegnungen erleben
Text ：Mit über 50 eine neue Geschichte beginnen !
Top 3 Ad Creative of Zweisam - Dating über 50
Ad Details ：
Headline ：Hier klicken und schöne Begegnungen erleben
Text ：Mit über 50 eine neue Geschichte beginnen !
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 255 | 255 | 255 |
| Popularity | 991 | 990 | 990 |
| Dimensions | 400 x 400 | 400 x 400 | 400 x 400 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Messenger | |
| Related Ads | 3 | 3 | 3 |
| Countries | Germany | Germany | Germany |
| Language | German | German | German |
Through the above analysis, we can see that the most effective channel for Zweisam - Dating über 50 in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free Zweisam - Dating über 50's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Zweisam - Dating über 50, you can click the app name below to view related reports, or you can find more info in ASOTools.