SC Mobile Kenya Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the SC Mobile Kenya's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps SC Mobile Kenya.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of SC Mobile Kenya
App Name : SC Mobile Kenya
Logo：
OS : iOS
Network : Instagram,Twitter,YouTube
Developer : Standard Chartered Bank
Publisher : Instagram
Total creative ads during the time period : 18
Duration : 1,622
Popularity : 738
Check ASO Keywords of SC Mobile Kenya
2. SC Mobile Kenya’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser SC Mobile Kenya in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of SC Mobile Kenya in the recent period. As of 2020-11-26, among the SC Mobile Kenya‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-11-26, SC Mobile Kenya's the proportion of networks impressions are placed like this:
Twitter's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-11-26, SC Mobile Kenya‘s network with the most ads is Twitter and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of SC Mobile Kenya
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of SC Mobile Kenya. We can see some advertising trends.
Top 1 Ad Creative of SC Mobile Kenya
Ad Details ：
Headline ：
Text ：Banking should not stop you from doing your day to day activities. Learn more about how you can #BeUnstoppable with the SC Mobile App. Click here: https://t.co/hkQGxugyHU https://t.co/H9CyUPeKgX
Top 2 Ad Creative of SC Mobile Kenya
Ad Details ：
Headline ：Standard Chartered Kenya
Text ：Why pay extra when you transact? Open an account on SC Mobile KE app and pay for only what you transact. Download the app today and experience awesomeness 😉. #positivevibesonly #beunstoppable
Top 3 Ad Creative of SC Mobile Kenya
Ad Details ：
Headline ：Standard Chartered Kenya
Text ：When we say you can #BeUnstoppable on your SC Mobile App, we mean it. Investing, saving, transferring money, paying bills and much more has never been easier. Download the app to learn more.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 34 | 20 | 7 |
| Popularity | 152 | 103 | 64 |
| Dimensions | 1080 x 1080 | 640 x 640 | |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | United States,Australia,United Kingdom,Canada | United States,United Kingdom,Canada,Australia,Malaysia | Canada,United States,United Kingdom,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for SC Mobile Kenya in recent advertising is Twitter, and the main creative type is Image.
In conclusion: The above is a free SC Mobile Kenya's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to SC Mobile Kenya, you can click the app name below to view related reports, or you can find more info in ASOTools.