Scan Cloud Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Scan Cloud's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Scan Cloud.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Scan Cloud
App Name : Scan Cloud
Logo：
OS : iOS
Network : Facebook,Messenger,Audience Network
Developer : Share Tech
Publisher : Instagram,Facebook,Scanner App - Scan Doc Fax PDF,Secret Calculator Photos Videos Folder and Web Files Manager Vault,Günlük Aşk Falı,Scan & Translate+ Text grabber
Total creative ads during the time period : 4,252
Duration : 173
Popularity : 339,827
Check ASO Keywords of Scan Cloud
2. Scan Cloud’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Scan Cloud in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Scan Cloud in the recent period. As of 2021-03-14, among the Scan Cloud‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, Scan Cloud's the proportion of networks impressions are placed like this:
Instagram's proportion is 25.04%,
Messenger's proportion is 25.04%,
Facebook's proportion is 24.96%,
Audience Network's proportion is 24.96%,
's proportion is .
In the date of 2021-03-14, Scan Cloud‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Scan Cloud
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Scan Cloud. We can see some advertising trends.
Top 1 Ad Creative of Scan Cloud
Ad Details ：
Headline ：Загрузите бесплатно!
Text ：Сканируйте документы с помощью своего устройства
Top 2 Ad Creative of Scan Cloud
Ad Details ：
Headline ：Попробуйте это сейчас!
Text ：Сохраните и защитите свои документы с помощью PIN-кода или Face ID!
Top 3 Ad Creative of Scan Cloud
Ad Details ：
Headline ：Загрузите бесплатно!
Text ：Сканируйте документы с помощью своего устройства
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 149 | 149 | 149 |
| Popularity | 752 | 752 | 751 |
| Dimensions | 240 x 426 | 240 x 426 | 240 x 426 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 2 | 2 | 2 |
| Countries | Russia | Russia | Russia |
| Language | Russian | Russian | Russian |
Through the above analysis, we can see that the most effective channel for Scan Cloud in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free Scan Cloud's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Scan Cloud, you can click the app name below to view related reports, or you can find more info in ASOTools.