Second Skin Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Second Skin's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Second Skin.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Second Skin
App Name : Second Skin
Logo：
OS : Android
Network : Instagram,Facebook,Audience Network
Developer : Second Skin
Publisher : Instagram,Facebook
Total creative ads during the time period : 337
Duration : 115
Popularity : 21,945
Check ASO Keywords of Second Skin
2. Second Skin’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Second Skin in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Second Skin in the recent period. As of 2021-03-11, among the Second Skin‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, Second Skin's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-11, Second Skin‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Second Skin
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Second Skin. We can see some advertising trends.
Top 1 Ad Creative of Second Skin
Ad Details ：
Headline ：Slimming Shapewear Bodysuit with half cup body corset and shorts - Beige
Text ：{{product.current_price strip_zeros}}
Top 2 Ad Creative of Second Skin
Ad Details ：
Headline ：
Text ：Visit SECONDSKIN.AE to shop our full collection, and to celebrate our recent launch we are offering 10% discount off your first order with us - use the discount code HELLO10 at the checkout.
Top 3 Ad Creative of Second Skin
Ad Details ：
Headline ：
Text ：Visit SECONDSKIN.AE to shop our full collection, and to celebrate our recent launch we are offering 10% discount off your first order with us - use the discount code HELLO10 at the checkout.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 45 | 26 | 42 |
| Popularity | 183 | 126 | 125 |
| Dimensions | 400 x 600 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 5 | 1 | 2 |
| Countries | United States,United Kingdom,Australia,Canada | Canada,United Kingdom,Australia,United States | Canada,United Kingdom,United States,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Second Skin in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Second Skin's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Second Skin, you can click the app name below to view related reports, or you can find more info in ASOTools.