SERNES Competitive Intelligence｜Ad Analysis by SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the SERNES's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps SERNES.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of SERNES

App Name : SERNES

Logo：

OS : Android

Network : Facebook,Instagram,Messenger

Developer : SERNES

Publisher : Instagram,Facebook,ままのて ‐妊娠・出産・育児情報とQ&Aを毎日無料でお届け‐

Total creative ads during the time period : 359

Duration : 151

Popularity : 40,245

Check ASO Keywords of SERNES

2. SERNES’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser SERNES in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of SERNES in the recent period. As of 2021-03-15, among the SERNES‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 62.5%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 37.5%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, SERNES's the proportion of networks impressions are placed like this:

Facebook's proportion is 29.85%,

Instagram's proportion is 29.35%,

Audience Network's proportion is 20.4%,

Messenger's proportion is 20.4%,

's proportion is .

In the date of 2021-03-15, SERNES‘s network with the most ads is Facebook and its proportion is 37.5%.

3. Top 3 Ad Creative Analysis of SERNES

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of SERNES. We can see some advertising trends.

Top 1 Ad Creative of SERNES

Ad Details ：

Headline ：💀 Black November

Text ：🏴 We go back to BLACK!
Check out the only sale of the year - with style!

Now available:
https://www.sernes.co/

Top 2 Ad Creative of SERNES

Ad Details ：

Headline ：💀 Black November

Text ：🏴 We go back to BLACK!
Check out the only sale of the year - with style!

Now available:
https://www.sernes.co/

Top 3 Ad Creative of SERNES

Ad Details ：

Headline ：💀 Black November

Text ：🏴 We go back to BLACK!
Check out the only sale of the year - with style!

Now available:
https://www.sernes.co/

Basic Info of Top 3 Ad Creative

Through the above analysis, we can see that the most effective channel for SERNES in recent advertising is Messenger, and the main creative type is Video.

In conclusion: The above is a free SERNES's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to SERNES, you can click the app name below to view related reports, or you can find more info in ASOTools.

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