SGK Race Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the SGK Race's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps SGK Race.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of SGK Race
App Name : SGK Race
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : Susan G. Komen
Publisher : Instagram,Facebook
Total creative ads during the time period : 189
Duration : 946
Popularity : 23,376
Check ASO Keywords of SGK Race
2. SGK Race’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser SGK Race in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of SGK Race in the recent period. As of 2021-05-12, among the SGK Race‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 10.53%, Playable Ads category's proportion is 0.0%, Image category's proportion is 89.47%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-12, SGK Race's the proportion of networks impressions are placed like this:
Instagram's proportion is 52.58%,
Facebook's proportion is 47.42%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-12, SGK Race‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of SGK Race
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of SGK Race. We can see some advertising trends.
Top 1 Ad Creative of SGK Race
Ad Details ：
Headline ：Donate Today
Text ：Donate today and help save lives! Every contribution counts for the Susan G. Komen Race for the Cure New Orleans on October 20.
Top 2 Ad Creative of SGK Race
Ad Details ：
Headline ：Blue Ridge Virtual Race - 9/12
Text ：Join thousands of people around the country who have one mission—to end breast cancer.
Top 3 Ad Creative of SGK Race
Ad Details ：
Headline ：Northeastern Pennsylvania Virtual Race - 9/26
Text ：We can't sit by as more mothers, daughters, sisters, and loved ones are diagnosed with breast cancer. Race for the Cure and join the fight to end breast cancer.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 714 | 281 | 271 |
| Popularity | 999 | 726 | 692 |
| Dimensions | 1200 x 628 | 400 x 224 | 224 x 400 |
| Creative Type | Image | Video | Video |
| Network | |||
| Related Ads | 1 | 23 | 26 |
| Countries | United States | United States,United Kingdom,Australia,Canada | United States,Canada,United Kingdom,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for SGK Race in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free SGK Race's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to SGK Race, you can click the app name below to view related reports, or you can find more info in ASOTools.