sh:z ePaper Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the sh:z ePaper's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps sh:z ePaper.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of sh:z ePaper
App Name : sh:z ePaper
Logo：
OS : Android
Network : Audience Network,Facebook,Messenger
Developer : NOZ Digital gmbh
Publisher : Instagram,YouCam Nails - Manicure Salon for Custom Nail Art,7 Minute Workout,30 Day Fitness Challenge - Workout at Home,Blue Light Filter - Night Mode, Night Shift,Ameba,Korean Food Recipes - 10k Recipes,Facebook
Total creative ads during the time period : 196
Duration : 582
Popularity : 16,890
Check ASO Keywords of sh:z ePaper
2. sh:z ePaper’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser sh:z ePaper in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of sh:z ePaper in the recent period. As of 2021-01-30, among the sh:z ePaper‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-01-30, sh:z ePaper's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-01-30, sh:z ePaper‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of sh:z ePaper
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of sh:z ePaper. We can see some advertising trends.
Top 1 Ad Creative of sh:z ePaper
Ad Details ：
Headline ：Das sh:z Sommerangebot. ☀️
Text ：Nur für kurze Zeit für 31,90 €/Monat.
Top 2 Ad Creative of sh:z ePaper
Ad Details ：
Headline ：Das sh:z Sommerangebot. ☀️
Text ：Nur für kurze Zeit für 31,90 €/Monat.
Top 3 Ad Creative of sh:z ePaper
Ad Details ：
Headline ：Mach das Beste aus diesem Sommer! ☀️
Text ：Zeitung digital inkl. iPhone SE.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 38 | 38 | 38 |
| Popularity | 194 | 194 | 193 |
| Dimensions | 1200 x 1200 | 1200 x 1200 | 1200 x 1200 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Germany | Germany | Germany |
| Language | German | German | German |
Through the above analysis, we can see that the most effective channel for sh:z ePaper in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free sh:z ePaper's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to sh:z ePaper, you can click the app name below to view related reports, or you can find more info in ASOTools.