SHEMA - Baby Sleep Tracker Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the SHEMA - Baby Sleep Tracker's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps SHEMA - Baby Sleep Tracker.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of SHEMA - Baby Sleep Tracker
App Name : SHEMA - Baby Sleep Tracker
Logo：
OS : iOS
Network : Facebook,Audience Network,Messenger
Developer : Shema Technologies
Publisher : Instagram,Facebook
Total creative ads during the time period : 540
Duration : 121
Popularity : 38,385
Check ASO Keywords of SHEMA - Baby Sleep Tracker
2. SHEMA - Baby Sleep Tracker’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser SHEMA - Baby Sleep Tracker in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of SHEMA - Baby Sleep Tracker in the recent period. As of 2021-03-15, among the SHEMA - Baby Sleep Tracker‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 55.56%, Playable Ads category's proportion is 0.0%, Image category's proportion is 44.44%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, SHEMA - Baby Sleep Tracker's the proportion of networks impressions are placed like this:
Facebook's proportion is 26.66%,
Instagram's proportion is 25.19%,
Audience Network's proportion is 24.21%,
Messenger's proportion is 23.94%,
's proportion is .
In the date of 2021-03-15, SHEMA - Baby Sleep Tracker‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of SHEMA - Baby Sleep Tracker
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of SHEMA - Baby Sleep Tracker. We can see some advertising trends.
Top 1 Ad Creative of SHEMA - Baby Sleep Tracker
Ad Details ：
Headline ：💫Forget About Sleepless Nights✨
Text ：Are You a New Parent?😍🍼
Meet Your Personalized Baby Sleep App 💤
Top 2 Ad Creative of SHEMA - Baby Sleep Tracker
Ad Details ：
Headline ：💫Forget About Sleepless Nights✨
Text ：Are You a New Parent?😍🍼
Meet Your Personalized Baby Sleep App 💤
Top 3 Ad Creative of SHEMA - Baby Sleep Tracker
Ad Details ：
Headline ：💫Forget About Sleepless Nights✨
Text ：Are You a New Parent?😍🍼
Meet Your Personalized Baby Sleep App 💤
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 99 | 97 | 97 |
| Popularity | 294 | 289 | 288 |
| Dimensions | 426 x 426 | 426 x 426 | 426 x 426 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 4 | 3 | 3 |
| Countries | United Kingdom,Ukraine,Oman,Spain,Hong Kong,Indonesia,Bahrian,Colombia,Philippines,Israel,Egypt,Brazil,Poland,Germany,Saudi Arabia,France,United Arab Emirates,Mexico,United States,Malaysia | Australia,United Kingdom,Canada,United States,Poland,India,Germany,Italy,Bahrian,Macau,Egypt,Chile,Kenya,Azerbaijan,Kuwait,Vietnam,Brazil,Russia,Indonesia,Oman | Australia,United States,Canada,United Kingdom,Taiwan,Thailand,Brazil,Malaysia,Pakistan,New Zealand,Kuwait,Indonesia,Mexico,Hong Kong,France,United Arab Emirates,Singapore,Italy,Chile,Korea |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for SHEMA - Baby Sleep Tracker in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free SHEMA - Baby Sleep Tracker's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to SHEMA - Baby Sleep Tracker, you can click the app name below to view related reports, or you can find more info in ASOTools.