Shouta Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Shouta's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Shouta.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Shouta
App Name : Shouta
Logo：
OS : Android
Network : Instagram,Messenger,Facebook
Developer : Shouta
Publisher : Instagram,Facebook
Total creative ads during the time period : 58
Duration : 56
Popularity : 3,358
Check ASO Keywords of Shouta
2. Shouta’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Shouta in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Shouta in the recent period. As of 2021-03-15, among the Shouta‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 33.33%, Playable Ads category's proportion is 0.0%, Image category's proportion is 50.0%, Carousel category's proportion is 16.67%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Shouta's the proportion of networks impressions are placed like this:
Messenger's proportion is 25.46%,
Instagram's proportion is 25.01%,
Facebook's proportion is 24.98%,
Audience Network's proportion is 24.56%,
's proportion is .
In the date of 2021-03-15, Shouta‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Shouta
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Shouta. We can see some advertising trends.
Top 1 Ad Creative of Shouta
Ad Details ：
Headline ：Send Gifts Direct From Your Phone
Text ：Are you looking for an easy way to send inexpensive gifts to your friends and family? Shouta is here to revolutionise digital gifting.
In 3 simple steps, you can send micro-gifts like coffee, drinks and more to someone as a token of your thoughts.
Download today to send your first shout!
Top 2 Ad Creative of Shouta
Ad Details ：
Headline ：Instant Digital Gifting App
Text ：Are you looking for an easy way to send inexpensive gifts to your friends and family? Shouta is here to revolutionise digital gifting. In 3 simple steps, you can send micro-gifts like coffee, drinks and more to someone as a token of your thoughts. Download today to send your first shout!
Top 3 Ad Creative of Shouta
Ad Details ：
Headline ：Instant Digital Gifting App
Text ：Are you looking for an easy way to send inexpensive gifts to your friends and family? Shouta is here to revolutionise digital gifting. In 3 simple steps, you can send micro-gifts like coffee, drinks and more to someone as a token of your thoughts. Download today to send your first shout!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 22 | 22 | 22 |
| Popularity | 81 | 81 | 81 |
| Dimensions | 600 x 600 | 240 x 426 | 240 x 426 |
| Creative Type | Image | Video | Video |
| Network | Messenger | Messenger | |
| Related Ads | 2 | 2 | 2 |
| Countries | Australia | Australia | Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Shouta in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free Shouta's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Shouta, you can click the app name below to view related reports, or you can find more info in ASOTools.