ShutEye: Sleep Sounds, Tracker Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the ShutEye: Sleep Sounds, Tracker's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps ShutEye: Sleep Sounds, Tracker.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of ShutEye: Sleep Sounds, Tracker
App Name : ShutEye: Sleep Sounds, Tracker
Logo：
OS : iOS
Network : Facebook,Audience Network,Messenger
Developer : Enerjoy
Publisher : Instagram,Facebook,Montage Video Musique,miniZip - Zip Unzip Unrar Tool,Sports video - 通过编辑视频和按帧播放来分析视频,iDays - 紀念日
Total creative ads during the time period : 1,892
Duration : 397
Popularity : 230,957
Check ASO Keywords of ShutEye: Sleep Sounds, Tracker
2. ShutEye: Sleep Sounds, Tracker’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser ShutEye: Sleep Sounds, Tracker in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of ShutEye: Sleep Sounds, Tracker in the recent period. As of 2021-03-15, among the ShutEye: Sleep Sounds, Tracker‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 50.88%, Playable Ads category's proportion is 0.0%, Image category's proportion is 48.54%, Carousel category's proportion is 0.58%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, ShutEye: Sleep Sounds, Tracker's the proportion of networks impressions are placed like this:
Facebook's proportion is 28.23%,
Instagram's proportion is 26.19%,
Messenger's proportion is 23.32%,
Audience Network's proportion is 22.26%,
's proportion is .
In the date of 2021-03-15, ShutEye: Sleep Sounds, Tracker‘s network with the most ads is Audience Network and its proportion is 25.15%.
3. Top 3 Ad Creative Analysis of ShutEye: Sleep Sounds, Tracker
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of ShutEye: Sleep Sounds, Tracker. We can see some advertising trends.
Top 1 Ad Creative of ShutEye: Sleep Sounds, Tracker
Ad Details ：
Headline ：Gain a high-quality sleep you never had!
Text ：
Top 2 Ad Creative of ShutEye: Sleep Sounds, Tracker
Ad Details ：
Headline ：Gain a high-quality sleep you never had!
Text ：🌟2020 Apple App Store TOP1 App！
🌛Sleep tracker can understand your sleep cycles from a scientific perspective！😄😄😄💤
Top 3 Ad Creative of ShutEye: Sleep Sounds, Tracker
Ad Details ：
Headline ：😍😍😍Sleep better night！
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 186 | 186 | 155 |
| Popularity | 995 | 995 | 978 |
| Dimensions | 400 x 400 | 400 x 400 | 340 x 426 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | NA |
Through the above analysis, we can see that the most effective channel for ShutEye: Sleep Sounds, Tracker in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free ShutEye: Sleep Sounds, Tracker's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to ShutEye: Sleep Sounds, Tracker, you can click the app name below to view related reports, or you can find more info in ASOTools.