Singtel Dash Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Singtel Dash's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Singtel Dash.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Singtel Dash
App Name : Singtel Dash
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : Singtel Idea Factory Pte Ltd
Publisher : Instagram,Facebook,GulogGratis,Fotor - Photo Editor&Collage,Montage Video Musique,OLX Classifieds,开箱模拟器 for 皇室战争
Total creative ads during the time period : 327
Duration : 1,100
Popularity : 24,071
Check ASO Keywords of Singtel Dash
2. Singtel Dash’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Singtel Dash in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Singtel Dash in the recent period. As of 2021-03-15, among the Singtel Dash‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 15.79%, Playable Ads category's proportion is 0.0%, Image category's proportion is 42.11%, Carousel category's proportion is 42.11%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Singtel Dash's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.54%,
Audience Network's proportion is 25.41%,
Messenger's proportion is 24.68%,
Instagram's proportion is 24.38%,
's proportion is .
In the date of 2021-03-15, Singtel Dash‘s network with the most ads is Facebook and its proportion is 26.32%.
3. Top 3 Ad Creative Analysis of Singtel Dash
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Singtel Dash. We can see some advertising trends.
Top 1 Ad Creative of Singtel Dash
Ad Details ：
Headline ：Nhân đôi dữ liệu của bạn bằng cách nạp tiền
Text ：Tận hưởng gấp đôi dữ liệu khi bạn nạp tiền với gói dữ liệu mới của chúng tôi cho những người thân yêu của bạn tại quê nhà!
T&C được áp dụng. Truy cập dash.com.sg/deals để biết thêm thông tin.
Top 2 Ad Creative of Singtel Dash
Ad Details ：
Headline ：Nhân đôi dữ liệu của bạn bằng cách nạp tiền
Text ：Tận hưởng gấp đôi dữ liệu khi bạn nạp tiền với gói dữ liệu mới của chúng tôi cho những người thân yêu của bạn tại quê nhà!
T&C được áp dụng. Truy cập dash.com.sg/deals để biết thêm thông tin.
Top 3 Ad Creative of Singtel Dash
Ad Details ：
Headline ：Singtel Dash
Text ：Want to send money home to your family in India? Use Singtel Dash to send and win prizes!...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 28 | 28 | 30 |
| Popularity | 214 | 212 | 155 |
| Dimensions | 1200 x 1200 | 1200 x 1200 | 796 x 415 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Audience Network | |
| Related Ads | 8 | 8 | 1 |
| Countries | Singapore | Singapore | Canada,Australia,United Kingdom,United States |
| Language | Vietnamese | Vietnamese | English |
Through the above analysis, we can see that the most effective channel for Singtel Dash in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free Singtel Dash's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Singtel Dash, you can click the app name below to view related reports, or you can find more info in ASOTools.