SleepCheck Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the SleepCheck's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps SleepCheck.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of SleepCheck
App Name : SleepCheck
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : ResApp Health Limited
Publisher : Instagram,Facebook
Total creative ads during the time period : 68
Duration : 223
Popularity : 12,173
Check ASO Keywords of SleepCheck
2. SleepCheck’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser SleepCheck in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of SleepCheck in the recent period. As of 2021-03-15, among the SleepCheck‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, SleepCheck's the proportion of networks impressions are placed like this:
Facebook's proportion is 50.0%,
Instagram's proportion is 50.0%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-15, SleepCheck‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of SleepCheck
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of SleepCheck. We can see some advertising trends.
Top 1 Ad Creative of SleepCheck
Ad Details ：
Headline ：SleepCheck
Text ：Snoring may be a sign of sleep apnoea, a serious health condition. SleepCheck is a clinically accurate app that assesses your risk.
Top 2 Ad Creative of SleepCheck
Ad Details ：
Headline ：SleepCheck
Text ：Snoring may be a sign of sleep apnoea, a serious health condition. SleepCheck is a clinically accurate app that assesses your risk.
Top 3 Ad Creative of SleepCheck
Ad Details ：
Headline ：Ladies, isn't this just your FAVOURITE thing? 🥴
Text ：‘There’s nothing I enjoy more than my Hubby snoring like a lawnmower…’
Said no woman ever. 😤
Does your Hubby have a snoring problem?
Don’t ignore the snore because it could be an early indicator of other serious health problems like sleep apnoea and type 2 diabetes…
With the SleepCheck app, you can check OVERNIGHT if Hubby’s snore suggests further medical investigation is needed.
It’s as easy as (1) download the app, (2) go to sleep with SleepCheck, and (3) wake up to your results.
So, don’t risk it. Find out if there’s more to your Hubby’s snore by downloading the app today!
*Always read and follow the Instructions for Use.*
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 133 | 133 | 139 |
| Popularity | 932 | 931 | 739 |
| Dimensions | 600 x 600 | 600 x 600 | 1200 x 1200 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 6 |
| Countries | United Kingdom | United Kingdom | Australia,Canada,United States,United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for SleepCheck in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free SleepCheck's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to SleepCheck, you can click the app name below to view related reports, or you can find more info in ASOTools.