Smyk Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Smyk's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Smyk.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Smyk
App Name : Smyk
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Instagram
Developer : Smyk S.A.
Publisher : Instagram,Facebook,Kids shops - Tobi Shopping, thoughtful shopping,Othello Quest - Online Othello,特警狙击手刺客3D - 真正的罪行城市的动作模拟游戏,Challenge: 7 Seconds
Total creative ads during the time period : 760
Duration : 1,140
Popularity : 116,235
Check ASO Keywords of Smyk
2. Smyk’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Smyk in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Smyk in the recent period. As of 2021-03-15, among the Smyk‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 45.45%, Carousel category's proportion is 54.55%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Smyk's the proportion of networks impressions are placed like this:
Audience Network's proportion is 44.18%,
Messenger's proportion is 44.18%,
Facebook's proportion is 5.93%,
Instagram's proportion is 5.71%,
's proportion is .
In the date of 2021-03-15, Smyk‘s network with the most ads is Audience Network and its proportion is 27.27%.
3. Top 3 Ad Creative Analysis of Smyk
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Smyk. We can see some advertising trends.
Top 1 Ad Creative of Smyk
Ad Details ：
Headline ：A może mądra gra?
Text ：Czy znasz już Honeycombs?
Top 2 Ad Creative of Smyk
Ad Details ：
Headline ：Idealna na mądry prezent
Text ：Piatnik poleca!
Top 3 Ad Creative of Smyk
Ad Details ：
Headline ：Rekomendacja Mensa Mind Games
Text ：Honeycombs Plastry Miodu - Mensa Mind Games
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 88 | 88 | 88 |
| Popularity | 690 | 690 | 689 |
| Dimensions | 600 x 399 | 600 x 399 | 544 x 600 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | Poland | Poland | Poland |
| Language | Polish | Polish | English |
Through the above analysis, we can see that the most effective channel for Smyk in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free Smyk's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Smyk, you can click the app name below to view related reports, or you can find more info in ASOTools.