Snackpass Competitive Intelligence｜Ad Analysis by SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Snackpass's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Snackpass.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Snackpass

App Name : Snackpass

Logo：

OS : iOS

Network : Facebook,Instagram

Developer : Kevin Tan

Publisher : Instagram

Total creative ads during the time period : 20

Duration : 276

Popularity : 3,169

Check ASO Keywords of Snackpass

2. Snackpass’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Snackpass in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Snackpass in the recent period. As of 2020-10-11, among the Snackpass‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 66.67%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 33.33%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-10-11, Snackpass's the proportion of networks impressions are placed like this:

Facebook's proportion is 66.67%,

Instagram's proportion is 33.33%,

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In the date of 2020-10-11, Snackpass‘s network with the most ads is Facebook and its proportion is 66.67%.

3. Top 3 Ad Creative Analysis of Snackpass

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Snackpass. We can see some advertising trends.

Top 1 Ad Creative of Snackpass

Ad Details ：

Headline ：

Text ：FREE Calzones @ Davo's 😍 Only Available on Snackpass. Get discounts with friends, send gifts, skip the line - it's food ordering made social 🙌

Download Snackpass Now!!!

Top 2 Ad Creative of Snackpass

Ad Details ：

Headline ：

Text ：FREE Calzones @ Davo's 😍 Only Available on Snackpass. Get discounts with friends, send gifts, skip the line - it's food ordering made social 🙌

Download Snackpass Now!!!

Top 3 Ad Creative of Snackpass

Ad Details ：

Headline ：

Text ：

Basic Info of Top 3 Ad Creative

Through the above analysis, we can see that the most effective channel for Snackpass in recent advertising is Instagram, and the main creative type is Video.

In conclusion: The above is a free Snackpass's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Snackpass, you can click the app name below to view related reports, or you can find more info in ASOTools.

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