Snappy Shopper Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Snappy Shopper's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Snappy Shopper.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Snappy Shopper
App Name : Snappy Shopper
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : Snappy Shopper
Publisher : Instagram,Facebook,ジュエルエンシェント：ピラミッドで宝物を見つける,Swipe Off,Rain HD Animated Keyboard + Live Wallpaper,Food Making Kids Games & Maker Cooking
Total creative ads during the time period : 1,045
Duration : 381
Popularity : 118,668
Check ASO Keywords of Snappy Shopper
2. Snappy Shopper’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Snappy Shopper in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Snappy Shopper in the recent period. As of 2021-03-15, among the Snappy Shopper‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 5.39%, Playable Ads category's proportion is 0.0%, Image category's proportion is 89.82%, Carousel category's proportion is 4.79%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Snappy Shopper's the proportion of networks impressions are placed like this:
Instagram's proportion is 25.97%,
Facebook's proportion is 25.64%,
Audience Network's proportion is 24.39%,
Messenger's proportion is 23.96%,
Google Ads(Admob)'s proportion is 0.04%.
In the date of 2021-03-15, Snappy Shopper‘s network with the most ads is Facebook and its proportion is 28.74%.
3. Top 3 Ad Creative Analysis of Snappy Shopper
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Snappy Shopper. We can see some advertising trends.
Top 1 Ad Creative of Snappy Shopper
Ad Details ：
Headline ：DayToday Buckhaven - Your Local
Text ：Local shop with all the deals you need!
Delivering to your area now!!
Download Snappy Shopper App and Start Shopping
Top 2 Ad Creative of Snappy Shopper
Ad Details ：
Headline ：DayToday Buckhaven - Your Local
Text ：Local shop with all the deals you need!
Delivering to your area now!!
Download Snappy Shopper App and Start Shopping
Top 3 Ad Creative of Snappy Shopper
Ad Details ：
Headline ：DayToday Buckhaven - Your Local
Text ：Local shop with all the deals you need!
Delivering to your area now!!
Download Snappy Shopper App and Start Shopping
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 183 | 183 | 183 |
| Popularity | 986 | 986 | 986 |
| Dimensions | 600 x 313 | 600 x 314 | 600 x 313 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Canada,United States,United Kingdom,Australia | Canada,United States,United Kingdom,Australia | Canada,United States,United Kingdom,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Snappy Shopper in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free Snappy Shopper's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Snappy Shopper, you can click the app name below to view related reports, or you can find more info in ASOTools.