SOLAARI Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the SOLAARI's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps SOLAARI.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of SOLAARI
App Name : SOLAARI
Logo：
OS : iOS
Network : Facebook,Instagram,Messenger
Developer : GROUPE LDLC
Publisher : Instagram,Facebook
Total creative ads during the time period : 60
Duration : 302
Popularity : 5,654
Check ASO Keywords of SOLAARI
2. SOLAARI’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser SOLAARI in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of SOLAARI in the recent period. As of 2021-03-10, among the SOLAARI‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 35.71%, Playable Ads category's proportion is 0.0%, Image category's proportion is 64.29%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-10, SOLAARI's the proportion of networks impressions are placed like this:
Instagram's proportion is 38.59%,
Facebook's proportion is 38.57%,
Audience Network's proportion is 17.95%,
Messenger's proportion is 4.9%,
's proportion is .
In the date of 2021-03-10, SOLAARI‘s network with the most ads is Facebook and its proportion is 35.71%.
3. Top 3 Ad Creative Analysis of SOLAARI
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of SOLAARI. We can see some advertising trends.
Top 1 Ad Creative of SOLAARI
Ad Details ：
Headline ：I am Solaari
Text ：
Top 2 Ad Creative of SOLAARI
Ad Details ：
Headline ：Le 1er sabre pour les fans exigeants 😍
Text ：🤺 En garde ! SOLAARI lance FOJI, le nouveau sabre laser connecté pour les utilisateurs exigeants. De qualité française, designé avec style, FOJI est personnalisable. ✔Changez la couleur de votre lame et le son grâce à son application dédiée. ✔Profitez d’un design soigné et d’un sabre de qualité premium. ✔Certifiés CE et FCC pour une qualité et une sécurité inégalées
Top 3 Ad Creative of SOLAARI
Ad Details ：
Headline ：🚨 N’attendez plus !
Text ：🚨 N’attendez plus ! Complétez votre collection et vivez pleinement votre passion avec les sabres SOLAARI. ✔ Design soigné : un manche premium en aluminium ✔ Personnalisation extrême : choisissez la couleur de votre lame grâce à l’application dédiée ✔ Réactivité inégalée : une réactivité sonore et des vibrations à chaque mouvement
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 248 | 54 | 54 |
| Popularity | 933 | 201 | 171 |
| Dimensions | 400 x 224 | 426 x 426 | 426 x 240 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 2 | 2 | 3 |
| Countries | Slovenia | Belgium,Switzerland,France,Central African,Congo,Luxembourg,Monaco | Central African,Congo,Monaco,Belgium,Luxembourg,Switzerland,France |
| Language | NA | French | French |
Through the above analysis, we can see that the most effective channel for SOLAARI in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free SOLAARI's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to SOLAARI, you can click the app name below to view related reports, or you can find more info in ASOTools.