Sonde Health Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Sonde Health's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Sonde Health.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Sonde Health
App Name : Sonde Health
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : Sonde Health
Publisher : Instagram,Funny Words Game,Blue Light Filter - Night Mode, Night Shift,Breast Cancer Risk Assessment,Sports Live,C++ Programming Recall,Alarm Clock,Alarm Clock Xtreme: Alarm, Reminders, Timer (Free)
Total creative ads during the time period : 113
Duration : 243
Popularity : 10,822
Check ASO Keywords of Sonde Health
2. Sonde Health’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Sonde Health in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Sonde Health in the recent period. As of 2020-09-22, among the Sonde Health‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-22, Sonde Health's the proportion of networks impressions are placed like this:
Facebook's proportion is 39.28%,
Instagram's proportion is 26.32%,
Messenger's proportion is 26.32%,
Audience Network's proportion is 8.09%,
's proportion is .
In the date of 2020-09-22, Sonde Health‘s network with the most ads is Audience Network and its proportion is 28.57%.
3. Top 3 Ad Creative Analysis of Sonde Health
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Sonde Health. We can see some advertising trends.
Top 1 Ad Creative of Sonde Health
Ad Details ：
Headline ：Join A Clinical Study From Your Phone! Download Our App to Get Started!
Text ：Sonde Health is researching the subtle ways that the sound of your voice changes as your health changes. We invite you to use this research app to volunteer voice samples and health information to help Sonde Health and our research partners develop methods that could one day help transform the every...
Top 2 Ad Creative of Sonde Health
Ad Details ：
Headline ：Sonde Health
Text ：Join our groundbreaking clinical research study, using just a few seconds of voice as a...
Top 3 Ad Creative of Sonde Health
Ad Details ：
Headline ：Join A Clinical Study From Your Phone! Download Our App to Get Started!
Text ：Participants are needed for our app-based study that explores how people’s thoughts and emotions affect the way people speak. Sonde’s mission is to unlock voice as a vital sign and meaningful predictor of health. We have developed a voice-based technology app with the potential to transform the way we screen and monitor health conditions Volunteer today to give your voice samples and be a part of this cutting-edge research!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 102 | 106 | 50 |
| Popularity | 343 | 297 | 241 |
| Dimensions | 2048 x 1366 | 796 x 415 | 1000 x 531 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 3 | 3 | 1 |
| Countries | United States,India | Canada,United States,Australia,United Kingdom | United Kingdom,United States,Australia,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Sonde Health in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Sonde Health's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Sonde Health, you can click the app name below to view related reports, or you can find more info in ASOTools.