SonyLIV: Originals, Hollywood, LIVE Sport, TV Show Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the SonyLIV: Originals, Hollywood, LIVE Sport, TV Show's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps SonyLIV: Originals, Hollywood, LIVE Sport, TV Show.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of SonyLIV: Originals, Hollywood, LIVE Sport, TV Show
App Name : SonyLIV: Originals, Hollywood, LIVE Sport, TV Show
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Instagram
Developer : Sony Pictures Networks India Pvt. Ltd
Publisher : Instagram,Facebook,FAN360 - Top Football App,Cisana TV+ TV Listings guide Norway EPG,Sausage Wars.io,am730 免費報紙,WOURI TV Diaspora
Total creative ads during the time period : 621
Duration : 1,810
Popularity : 39,306
Check ASO Keywords of SonyLIV: Originals, Hollywood, LIVE Sport, TV Show
2. SonyLIV: Originals, Hollywood, LIVE Sport, TV Show’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser SonyLIV: Originals, Hollywood, LIVE Sport, TV Show in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of SonyLIV: Originals, Hollywood, LIVE Sport, TV Show in the recent period. As of 2021-05-28, among the SonyLIV: Originals, Hollywood, LIVE Sport, TV Show‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 42.42%, Playable Ads category's proportion is 0.0%, Image category's proportion is 51.52%, Carousel category's proportion is 6.06%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-28, SonyLIV: Originals, Hollywood, LIVE Sport, TV Show's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-28, SonyLIV: Originals, Hollywood, LIVE Sport, TV Show‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of SonyLIV: Originals, Hollywood, LIVE Sport, TV Show
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of SonyLIV: Originals, Hollywood, LIVE Sport, TV Show. We can see some advertising trends.
Top 1 Ad Creative of SonyLIV: Originals, Hollywood, LIVE Sport, TV Show
Ad Details ：
Headline ：SonyLIV: Originals, Hollywood, LIVE Sport, TV Show
Text ：Avrodh, a story every Indian must know. An authentic account of what went behind URI attack. Streaming Now.
Top 2 Ad Creative of SonyLIV: Originals, Hollywood, LIVE Sport, TV Show
Ad Details ：
Headline ：College Romance 2 on SonyLIV
Text ：Watch Manjot Singh, Apoorva Arora, Keshav Sadhna, Shreya Mehta and Gagan Arora!
Top 3 Ad Creative of SonyLIV: Originals, Hollywood, LIVE Sport, TV Show
Ad Details ：
Headline ：An affair to die for
Text ：A house party with a dead body
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 1 | 111 | 182 |
| Popularity | 546 | 386 | 361 |
| Dimensions | 640 x 640 | 360 x 360 | 512 x 250 |
| Creative Type | Image | Video | Image |
| Network | Google Ads(Admob) | Google Ads(Admob) | |
| Related Ads | 1 | 2 | 10 |
| Countries | India | United States,Australia,United Kingdom,Canada | Australia,United Kingdom,United States,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for SonyLIV: Originals, Hollywood, LIVE Sport, TV Show in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free SonyLIV: Originals, Hollywood, LIVE Sport, TV Show's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to SonyLIV: Originals, Hollywood, LIVE Sport, TV Show, you can click the app name below to view related reports, or you can find more info in ASOTools.