Soul Happy Boutique Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Soul Happy Boutique's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Soul Happy Boutique.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Soul Happy Boutique
App Name : Soul Happy Boutique
Logo：
OS : iOS
Network : Facebook,Messenger,Instagram
Developer : Rodriguez Worldwide LLC
Publisher : Instagram,Facebook
Total creative ads during the time period : 179
Duration : 207
Popularity : 38,183
Check ASO Keywords of Soul Happy Boutique
2. Soul Happy Boutique’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Soul Happy Boutique in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Soul Happy Boutique in the recent period. As of 2021-03-14, among the Soul Happy Boutique‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 18.75%, Playable Ads category's proportion is 0.0%, Image category's proportion is 65.62%, Carousel category's proportion is 15.62%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, Soul Happy Boutique's the proportion of networks impressions are placed like this:
Instagram's proportion is 38.11%,
Messenger's proportion is 27.38%,
Audience Network's proportion is 18.96%,
Facebook's proportion is 15.55%,
's proportion is .
In the date of 2021-03-14, Soul Happy Boutique‘s network with the most ads is Instagram and its proportion is 37.5%.
3. Top 3 Ad Creative Analysis of Soul Happy Boutique
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Soul Happy Boutique. We can see some advertising trends.
Top 1 Ad Creative of Soul Happy Boutique
Ad Details ：
Headline ：Hand Picked for You
Text ：New customers use code NEW at checkout for 20% off your first purchase at Soul Happy, where you’ll find your new favorite outfit.
Top 2 Ad Creative of Soul Happy Boutique
Ad Details ：
Headline ：Hand Picked for You
Text ：New customers use code NEW at checkout for 20% off your first purchase at Soul Happy, where you’ll find your new favorite outfit.
Top 3 Ad Creative of Soul Happy Boutique
Ad Details ：
Headline ：
Text ：New styles arriving daily! We ship straight to you from Ohio!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 95 | 91 | 19 |
| Popularity | 544 | 439 | 102 |
| Dimensions | 960 x 960 | 960 x 960 | 579 x 600 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 2 | 2 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Soul Happy Boutique in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Soul Happy Boutique's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Soul Happy Boutique, you can click the app name below to view related reports, or you can find more info in ASOTools.