SoundCloud - Music & Audio Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the SoundCloud - Music & Audio's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps SoundCloud - Music & Audio.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of SoundCloud - Music & Audio
App Name : SoundCloud - Music & Audio
Logo：
OS : iOS
Network : Instagram,Facebook,Google Ads(Admob)
Developer : SoundCloud Global Limited & Co KG
Publisher : Instagram,EDM Music - NCS Music 2020,Facebook,HuffPost - News & Politics,Fotor - Photo Editor&Collage,MP3 Cutter - Cut Music Maker and Audio/MP3 Trimmer,Tamil FM Radio Hd Online Tamil Songs & News
Total creative ads during the time period : 857
Duration : 2,507
Popularity : 79,692
Check ASO Keywords of SoundCloud - Music & Audio
2. SoundCloud - Music & Audio’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser SoundCloud - Music & Audio in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of SoundCloud - Music & Audio in the recent period. As of 2021-03-16, among the SoundCloud - Music & Audio‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, SoundCloud - Music & Audio's the proportion of networks impressions are placed like this:
Instagram's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-16, SoundCloud - Music & Audio‘s network with the most ads is Instagram and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of SoundCloud - Music & Audio
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of SoundCloud - Music & Audio. We can see some advertising trends.
Top 1 Ad Creative of SoundCloud - Music & Audio
Ad Details ：
Headline ：Within Myself by Maha Devi Li Ra La
Text ：Listen to the song 'Within Myself' from Maha Devi Li Ra La's music album with the same name. Let your mind soar and your heart thrive to these bliss vibes!
Top 2 Ad Creative of SoundCloud - Music & Audio
Ad Details ：
Headline ：The Stylist @thestylist07
Text ：Hey! If you like good music and encouragement hit the link & heart the songs you like!
Top 3 Ad Creative of SoundCloud - Music & Audio
Ad Details ：
Headline ：The Stylist @thestylist07
Text ：Hey! If you like good music and encouragement hit the link & heart the songs you like!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 1 | 150 | 150 |
| Popularity | 1,000 | 954 | 953 |
| Dimensions | 500 x 500 | 600 x 313 | 600 x 313 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Uruguay | Australia,Canada,United States,United Kingdom | Australia,United States,Canada,United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for SoundCloud - Music & Audio in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free SoundCloud - Music & Audio's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to SoundCloud - Music & Audio, you can click the app name below to view related reports, or you can find more info in ASOTools.