Southern Loop Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Southern Loop's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Southern Loop.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Southern Loop
App Name : Southern Loop
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : Southern Loop, llc
Publisher : Instagram,Facebook
Total creative ads during the time period : 763
Duration : 518
Popularity : 261,935
Check ASO Keywords of Southern Loop
2. Southern Loop’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Southern Loop in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Southern Loop in the recent period. As of 2021-03-15, among the Southern Loop‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 27.91%, Playable Ads category's proportion is 0.0%, Image category's proportion is 72.09%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Southern Loop's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.21%,
Instagram's proportion is 25.21%,
Audience Network's proportion is 25.19%,
Messenger's proportion is 24.39%,
's proportion is .
In the date of 2021-03-15, Southern Loop‘s network with the most ads is Facebook and its proportion is 25.58%.
3. Top 3 Ad Creative Analysis of Southern Loop
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Southern Loop. We can see some advertising trends.
Top 1 Ad Creative of Southern Loop
Ad Details ：
Headline ：Volcano Room Spray
Text ：These looks are everything for spring and summer! 🌸☀️Finish shopping today and we'll give you 10% OFF with code HURRY10
Top 2 Ad Creative of Southern Loop
Ad Details ：
Headline ：Volcano Room Spray
Text ：These looks are everything for spring and summer! 🌸☀️Finish shopping today and we'll give you 10% OFF with code HURRY10
Top 3 Ad Creative of Southern Loop
Ad Details ：
Headline ：Volcano Room Spray
Text ：These looks are everything for spring and summer! 🌸☀️Finish shopping today and we'll give you 10% OFF with code HURRY10
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 223 | 223 | 223 |
| Popularity | 997 | 996 | 996 |
| Dimensions | 600 x 600 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Southern Loop in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free Southern Loop's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Southern Loop, you can click the app name below to view related reports, or you can find more info in ASOTools.