Spirit Land Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Spirit Land's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Spirit Land.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Spirit Land
App Name : Spirit Land
Logo：
OS : Android
Network : Facebook,Audience Network,Messenger
Developer : GAMO ONLINE
Publisher : Facebook,Instagram,Arduino Starter Kit,我家的萌萌小惡魔 【免費養成遊戲】,colopad,Teen Love Choices Story Games
Total creative ads during the time period : 328
Duration : 55
Popularity : 39,344
Check ASO Keywords of Spirit Land
2. Spirit Land’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Spirit Land in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Spirit Land in the recent period. As of 2021-03-14, among the Spirit Land‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, Spirit Land's the proportion of networks impressions are placed like this:
Facebook's proportion is 37.6%,
Audience Network's proportion is 37.6%,
Messenger's proportion is 24.79%,
's proportion is ,
's proportion is .
In the date of 2021-03-14, Spirit Land‘s network with the most ads is Facebook and its proportion is 41.67%.
3. Top 3 Ad Creative Analysis of Spirit Land
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Spirit Land. We can see some advertising trends.
Top 1 Ad Creative of Spirit Land
Ad Details ：
Headline ：SPIRIT LAND - OFFICIAL RELEASED
Text ：💕OFFICIAL RELEASED - Love And Marriage! Play with us.
💕Giftcode: SPIRITLAND! DOWNLOAD NOW
Top 2 Ad Creative of Spirit Land
Ad Details ：
Headline ：SPIRIT LAND - OFFICIAL RELEASED
Text ：💥OFFICIAL RELEASED - Diverse Mounts and Fiery PK
💕Giftcode: SPIRITLAND
Top 3 Ad Creative of Spirit Land
Ad Details ：
Headline ：SPIRIT LAND - OFFICIAL RELEASED
Text ：💕OFFICIAL RELEASED - Fashion - PK and Love at Spirit Land
💕Giftcode: SPIRITLAND
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 51 | 51 | 51 |
| Popularity | 300 | 299 | 299 |
| Dimensions | 1200 x 628 | 1200 x 628 | 1200 x 1200 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | United Kingdom,Canada,Australia,United States | United Kingdom,Canada,Australia,United States | United Kingdom,Canada,Australia,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Spirit Land in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Spirit Land's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Spirit Land, you can click the app name below to view related reports, or you can find more info in ASOTools.