Speak - 스픽 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Speak - 스픽's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Speak - 스픽.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Speak - 스픽
App Name : Speak - 스픽
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Instagram
Developer : Speakeasy Labs
Publisher : Instagram,Facebook,Aprender Inglés: Audio Curso y Vocabulario Rápido,Speak English Conversation,英検® 2級 準2級 3級 の英単語,GulogGratis
Total creative ads during the time period : 1,309
Duration : 1,132
Popularity : 151,479
Check ASO Keywords of Speak - 스픽
2. Speak - 스픽’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Speak - 스픽 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Speak - 스픽 in the recent period. As of 2021-03-15, among the Speak - 스픽‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 88.24%, Playable Ads category's proportion is 0.0%, Image category's proportion is 11.76%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Speak - 스픽's the proportion of networks impressions are placed like this:
Instagram's proportion is 29.54%,
Facebook's proportion is 29.48%,
Audience Network's proportion is 20.51%,
Messenger's proportion is 20.47%,
's proportion is .
In the date of 2021-03-15, Speak - 스픽‘s network with the most ads is Facebook and its proportion is 25.49%.
3. Top 3 Ad Creative Analysis of Speak - 스픽
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Speak - 스픽. We can see some advertising trends.
Top 1 Ad Creative of Speak - 스픽
Ad Details ：
Headline ：여태 잘못 알고 있던 영어
Text ：
Top 2 Ad Creative of Speak - 스픽
Ad Details ：
Headline ：영어학원이 싫어하는 영어앱
Text ：You're still struggling with your speaking even though you've studied English for a long time? You have high TOEIC scores but you can't keep a conversation with a native speaker for more than 3 minutes? It's a simple truth that most people just can't seem to get good at speaking English. The pr.....
Top 3 Ad Creative of Speak - 스픽
Ad Details ：
Headline ：영어학원이 싫어하는 영어앱
Text ：You're still struggling with your speaking even though you've studied English for a long time? You have high TOEIC scores but you can't keep a conversation with a native speaker for more than 3 minutes? It's a simple truth that most people just can't seem to get good at speaking English. The pr.....
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 206 | 201 | 195 |
| Popularity | 997 | 997 | 996 |
| Dimensions | 400 x 400 | 400 x 400 | 400 x 400 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | Nepal,Spain,Czech,Rwanda,Nigeria,Mongolia,Finland,Netherlands,Poland,Comoros,Israel,Myanmar,Pakistan,Saudi Arabia,Ghana,Somalia,Algeria,Armenia,Guam | Ghana,Austria,Mongolia,Ireland,Italy,Panama,Fiji,Finland,Sri Lanka,Iraq,Malaysia,South Africa,Tanzania,Belgium,Algeria,Morocco,Pakistan,Brunei,Mozambique | Nepal,Spain,Czech,Nigeria,Mongolia,Finland,Netherlands,Poland,Sweden,Panama,Israel,Myanmar,Pakistan,Saudi Arabia,Ghana,Somalia,Algeria,Armenia,Guam |
| Language | Korean | English | English |
Through the above analysis, we can see that the most effective channel for Speak - 스픽 in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Speak - 스픽's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Speak - 스픽, you can click the app name below to view related reports, or you can find more info in ASOTools.