Sprite Town Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Sprite Town's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Sprite Town.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Sprite Town
App Name : Sprite Town
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : 凤美 许
Publisher : Instagram,Facebook,Little Airline Fun,Bernie Trump Cooking Blitz - Election Bakery Dash & Sandwiches On the Run Game 2!,Motorbike:2019’s New Race Game,Chess or Guess - Trivia for Beginners and Experts Alike,Death -Fatal Love with Tender Reaper-
Total creative ads during the time period : 346
Duration : 61
Popularity : 22,528
Check ASO Keywords of Sprite Town
2. Sprite Town’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Sprite Town in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Sprite Town in the recent period. As of 2021-03-15, among the Sprite Town‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Sprite Town's the proportion of networks impressions are placed like this:
Facebook's proportion is 33.33%,
Audience Network's proportion is 33.33%,
Instagram's proportion is 33.33%,
's proportion is ,
's proportion is .
In the date of 2021-03-15, Sprite Town‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Sprite Town
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Sprite Town. We can see some advertising trends.
Top 1 Ad Creative of Sprite Town
Ad Details ：
Headline ：New Pokémon Mobile Game
Text ：🔥Login to get Ultra Rare Pokémon - Charizard X🔥
Top 2 Ad Creative of Sprite Town
Ad Details ：
Headline ：New Pokémon Mobile Game
Text ：🔥Login to get Ultra Rare Pokémon - Charizard X🔥
Top 3 Ad Creative of Sprite Town
Ad Details ：
Headline ：New Pokémon Mobile Game
Text ：🔥Login to get Ultra Rare Pokémon - Charizard X🔥
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 46 | 46 | 46 |
| Popularity | 266 | 265 | 263 |
| Dimensions | 426 x 240 | 426 x 240 | 426 x 240 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Portugal,Russia,Norway,Spain,France,Italy,Netherlands,United Kingdom,Poland,Ukraine,Germany | Norway,Italy,Netherlands,Germany,Russia,Ukraine,United Kingdom,Poland,France,Portugal,Spain | United Kingdom,Russia,Spain,Germany,France,Italy,Poland,Portugal,Netherlands,Ukraine,Norway |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Sprite Town in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Sprite Town's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Sprite Town, you can click the app name below to view related reports, or you can find more info in ASOTools.