Star Taxi Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Star Taxi's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Star Taxi.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Star Taxi
App Name : Star Taxi
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : Star Taxi app srl
Publisher : Instagram,Facebook,Treehouse Table,Korean Food Recipes - 10k Recipes,SHAREit - Transfer & Share,YouCam Nails - Manicure Salon for Custom Nail Art
Total creative ads during the time period : 261
Duration : 1,808
Popularity : 91,671
Check ASO Keywords of Star Taxi
2. Star Taxi’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Star Taxi in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Star Taxi in the recent period. As of 2021-03-13, among the Star Taxi‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-13, Star Taxi's the proportion of networks impressions are placed like this:
Facebook's proportion is 46.07%,
Audience Network's proportion is 23.56%,
Messenger's proportion is 20.03%,
Instagram's proportion is 10.34%,
's proportion is .
In the date of 2021-03-13, Star Taxi‘s network with the most ads is Facebook and its proportion is 44.44%.
3. Top 3 Ad Creative Analysis of Star Taxi
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Star Taxi. We can see some advertising trends.
Top 1 Ad Creative of Star Taxi
Ad Details ：
Headline ：⭐ Star Taxi, nr 1 in comenzi de taxi in mediul mobile.
Text ：Star Taxi is the mobile taxi app that allows you to call a taxi in a fast, simple and convenient way. Your taxi order goes instantly to all taxi drivers in your area. You no longer have to spend time waiting at the phone, often without a result. Need a taxi? Call Star Taxi! Call taxi online, in a fe...
Top 2 Ad Creative of Star Taxi
Ad Details ：
Headline ：⭐ Star Taxi - ușor și rapid!
Text ：⭐ 𝐒𝐭𝐚𝐫 𝐓𝐚𝐱𝐢, singura aplicație de taxi de care ai nevoie!
Comandă un taxi în mai puțin de 60 de secunde și ești localizat automat pe hartă! 🚕
Top 3 Ad Creative of Star Taxi
Ad Details ：
Headline ：⭐ Star Taxi - Numărul 1 în comenzi de taxi în mediul mobile
Text ：⭐ Cel mai comod și ușor mod de a-ți comanda un taxi! 🚕
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 295 | 332 | 332 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 600 x 314 | 400 x 224 | 400 x 224 |
| Creative Type | Image | Video | Video |
| Network | Messenger | ||
| Related Ads | 2 | 2 | 2 |
| Countries | Romania,United States | Serbia and Montenegro,Romania | Romania |
| Language | English | NA | NA |
Through the above analysis, we can see that the most effective channel for Star Taxi in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Star Taxi's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Star Taxi, you can click the app name below to view related reports, or you can find more info in ASOTools.