Steam Mobile Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Steam Mobile's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Steam Mobile.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Steam Mobile
App Name : Steam Mobile
Logo：
OS : iOS
Network : Google Ads(Admob),YouTube,Facebook
Developer : Valve
Publisher : Instagram,Swipe Rolling - Unlimited Road, Ball and Run,Black Spades with Jokers and Prizes,가이드 for 페이트 그랜드 오더 - 페그오 로드,BetBooster прогнозы на спорт, ставки на спорт,HUE,Golden Bars Slots - Huge Slot Machine Game,Ape About Slots NEW Vegas Casino Slot Machine Free,ОВЕН Гороскоп на сегодня, завтра и на каждый день
Total creative ads during the time period : 545
Duration : 622
Popularity : 58,360
Check ASO Keywords of Steam Mobile
2. Steam Mobile’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Steam Mobile in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Steam Mobile in the recent period. As of 2021-02-09, among the Steam Mobile‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-09, Steam Mobile's the proportion of networks impressions are placed like this:
YouTube's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-02-09, Steam Mobile‘s network with the most ads is YouTube and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Steam Mobile
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Steam Mobile. We can see some advertising trends.
Top 1 Ad Creative of Steam Mobile
Ad Details ：
Headline ：Collect skins on CS.Money
Text ：Update your inventory! The best rare skins from CS:GO
Top 2 Ad Creative of Steam Mobile
Ad Details ：
Headline ：Sell Skins. Get Cash. Instantly.
Text ：Sell CS:GO skins with an ease. Skins.cash helps to earn money in less than a minute - choose CS:GO items you want to sell and click get cash! Waiting for weeks for someone to buy your skins stops now.
Top 3 Ad Creative of Steam Mobile
Ad Details ：
Headline ：Sell Skins. Get Cash. Instantly.
Text ：Sell CS:GO skins with an ease. Skins.cash helps to earn money in less than a minute - choose CS:GO items you want to sell and click get cash! Waiting for weeks for someone to buy your skins stops now.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 1 | 168 | 168 |
| Popularity | 999 | 888 | 886 |
| Dimensions | 854 x 480 | 1200 x 628 | 1200 x 628 |
| Creative Type | Video | Image | Image |
| Network | YouTube | ||
| Related Ads | 1 | 2 | 2 |
| Countries | United States | Canada,United Kingdom,United States,Australia | United States,Canada,Australia,United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Steam Mobile in recent advertising is YouTube, and the main creative type is Video.
In conclusion: The above is a free Steam Mobile's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Steam Mobile, you can click the app name below to view related reports, or you can find more info in ASOTools.