Sua Loto Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Sua Loto's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Sua Loto.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Sua Loto
App Name : Sua Loto
Logo：
OS : Android
Network : Audience Network,Instagram,Messenger
Developer : BMJ Tecnologia
Publisher : Instagram
Total creative ads during the time period : 12
Duration : 160
Popularity : 10,313
Check ASO Keywords of Sua Loto
2. Sua Loto’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Sua Loto in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Sua Loto in the recent period. As of 2021-03-14, among the Sua Loto‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 50.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 50.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, Sua Loto's the proportion of networks impressions are placed like this:
Audience Network's proportion is 29.87%,
Instagram's proportion is 29.87%,
Facebook's proportion is 25.34%,
Messenger's proportion is 14.93%,
's proportion is .
In the date of 2021-03-14, Sua Loto‘s network with the most ads is Audience Network and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Sua Loto
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Sua Loto. We can see some advertising trends.
Top 1 Ad Creative of Sua Loto
Ad Details ：
Headline ：Sua Loto
Text ：Confira em tempo real os sorteios. Baixe o app e veja se você acertou!
Top 2 Ad Creative of Sua Loto
Ad Details ：
Headline ：Sua Loto
Text ：Confira em tempo real os sorteios. Baixe o app e veja se você acertou!
Top 3 Ad Creative of Sua Loto
Ad Details ：
Headline ：Sua Loto
Text ：Confira em tempo real os sorteios. Baixe o app e veja se você acertou!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 159 | 159 | 159 |
| Popularity | 978 | 978 | 978 |
| Dimensions | 1200 x 900 | 1200 x 900 | 426 x 426 |
| Creative Type | Image | Image | Video |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Brazil | Brazil | Brazil |
| Language | Portuguese | Portuguese | Portuguese |
Through the above analysis, we can see that the most effective channel for Sua Loto in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Sua Loto's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Sua Loto, you can click the app name below to view related reports, or you can find more info in ASOTools.