Superlocal: Local Groups, News Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Superlocal: Local Groups, News's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Superlocal: Local Groups, News.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Superlocal: Local Groups, News
App Name : Superlocal: Local Groups, News
Logo：
OS : iOS
Network : Facebook,Audience Network,Messenger
Developer : Super Computer, Inc
Publisher : Instagram,Facebook,PhotoGrid Video Collage maker,踩黑块儿 ( 黑白块儿 黑白块 钢琴块 别踩白块 完美钢琴音乐),Colorful Dots Pro,雪宝宝认电器-宝宝游戏儿童大全
Total creative ads during the time period : 322
Duration : 1,109
Popularity : 21,864
Check ASO Keywords of Superlocal: Local Groups, News
2. Superlocal: Local Groups, News’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Superlocal: Local Groups, News in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Superlocal: Local Groups, News in the recent period. As of 2021-03-15, among the Superlocal: Local Groups, News‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 12.5%, Playable Ads category's proportion is 0.0%, Image category's proportion is 87.5%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Superlocal: Local Groups, News's the proportion of networks impressions are placed like this:
Facebook's proportion is 35.74%,
Instagram's proportion is 35.74%,
Audience Network's proportion is 14.3%,
Messenger's proportion is 14.21%,
's proportion is .
In the date of 2021-03-15, Superlocal: Local Groups, News‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Superlocal: Local Groups, News
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Superlocal: Local Groups, News. We can see some advertising trends.
Top 1 Ad Creative of Superlocal: Local Groups, News
Ad Details ：
Headline ：Join Your LA Community.
Text ：Stay up-to-date on what's happening in your city and the topics you love most. Be a part of your Los Angeles community.
Top 2 Ad Creative of Superlocal: Local Groups, News
Ad Details ：
Headline ：Join Your LA Community.
Text ：Stay up-to-date on what's happening in your city and the topics you love most. Be a part of your Los Angeles community.
Top 3 Ad Creative of Superlocal: Local Groups, News
Ad Details ：
Headline ：Your Los Angeles App
Text ：Join the new app for your LA neighborhood - news, group chats, and the topics you care about in Los Angeles.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 178 | 179 | 166 |
| Popularity | 993 | 992 | 790 |
| Dimensions | 386 x 426 | 386 x 426 | 1080 x 1079 |
| Creative Type | Video | Video | Image |
| Network | Audience Network | Audience Network | |
| Related Ads | 1 | 1 | 2 |
| Countries | United States | United States | Canada,United States,Australia,United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Superlocal: Local Groups, News in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Superlocal: Local Groups, News's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Superlocal: Local Groups, News, you can click the app name below to view related reports, or you can find more info in ASOTools.