SuperPKS Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the SuperPKS's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps SuperPKS.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of SuperPKS
App Name : SuperPKS
Logo：
OS : Android
Network : Facebook,Messenger,Google Ads(Admob)
Developer : Teroplan S.A.
Publisher : Facebook,New York Subway – MTA map and routes,Lagu kanak-kanak Offline Omar dan Hana (Lengkap),weather,Live Earth Map ,Street View, Smart Route Warrior,Weather Forecast
Total creative ads during the time period : 346
Duration : 756
Popularity : 166,895
Check ASO Keywords of SuperPKS
2. SuperPKS’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser SuperPKS in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of SuperPKS in the recent period. As of 2021-03-12, among the SuperPKS‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 6.67%, Playable Ads category's proportion is 0.0%, Image category's proportion is 93.33%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-12, SuperPKS's the proportion of networks impressions are placed like this:
Facebook's proportion is 54.49%,
Messenger's proportion is 45.51%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-12, SuperPKS‘s network with the most ads is Facebook and its proportion is 60.0%.
3. Top 3 Ad Creative Analysis of SuperPKS
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of SuperPKS. We can see some advertising trends.
Top 1 Ad Creative of SuperPKS
Ad Details ：
Headline ：Zamość-Bydgoszcz 15% taniej!
Text ：Kup bilet na Hopera z kodem rabatowym DOCELU-FB
Top 2 Ad Creative of SuperPKS
Ad Details ：
Headline ：Poznań-Toruń 15% taniej!
Text ：Kup bilet na Hopera z kodem rabatowym DOCELU-FB
Top 3 Ad Creative of SuperPKS
Ad Details ：
Headline ：Przejazdy z Włocławka 15% taniej!
Text ：Kup bilet na Hopera z kodem rabatowym DOCELU-FB
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 369 | 458 | 310 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1200 x 628 | 1200 x 628 | 1200 x 628 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Poland | Poland | Poland |
| Language | Polish | Polish | Polish |
Through the above analysis, we can see that the most effective channel for SuperPKS in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free SuperPKS's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to SuperPKS, you can click the app name below to view related reports, or you can find more info in ASOTools.