Swann Security Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Swann Security's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Swann Security.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Swann Security
App Name : Swann Security
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Instagram
Developer : Swann Communications Pty Ltd
Publisher : Facebook,Instagram,Memory Booster - Super Cleaner & Max Booster,Truck Simulator And Park 2015 Free,守望战地先锋：火线英雄（ 全民枪火现代战争射击手游）,极速浏览器 － 网页加速屏蔽广告牛皮癣,Infinity RPG,Protube - Hot Videos, Music & Playlist for YouTube,2016恐龙仿真园3D：刷新迪诺世界动物格斗赛
Total creative ads during the time period : 81
Duration : 539
Popularity : 25,368
Check ASO Keywords of Swann Security
2. Swann Security’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Swann Security in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Swann Security in the recent period. As of 2021-03-15, among the Swann Security‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Swann Security's the proportion of networks impressions are placed like this:
Facebook's proportion is 70.39%,
Instagram's proportion is 29.61%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-15, Swann Security‘s network with the most ads is Facebook and its proportion is 66.67%.
3. Top 3 Ad Creative Analysis of Swann Security
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Swann Security. We can see some advertising trends.
Top 1 Ad Creative of Swann Security
Ad Details ：
Headline ：4 Camera 8 Channel 4K Ultra HD NVR Security System
Text ：It's always the right time to make your home a safe place. Shop Swann today and take the next step toward protecting your home.
Top 2 Ad Creative of Swann Security
Ad Details ：
Headline ：6 Camera 8 Channel 4K Ultra HD NVR Security System 2TB HDD, Heat & Motion Sensing + Night Vision & Audio
Text ：Did you know that a visible camera is a powerful safety deterrent? Researchers found that burglars were more likely to move onto a different house if they spotted security cameras. Shop Swann today and outsmart intruders.
Top 3 Ad Creative of Swann Security
Ad Details ：
Headline ：10 Camera 16 Channel 5MP Super HD NVR Security System
Text ：Did you know that a visible camera is a powerful safety deterrent? Researchers found that burglars were more likely to move onto a different house if they spotted security cameras. Shop Swann today and outsmart intruders.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 308 | 308 | 308 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 500 x 500 | 600 x 600 | 500 x 500 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 4 | 2 | 2 |
| Countries | United Kingdom,United States | Australia,United States,United Kingdom | Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Swann Security in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Swann Security's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Swann Security, you can click the app name below to view related reports, or you can find more info in ASOTools.