Talking Europe Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Talking Europe's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Talking Europe.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Talking Europe
App Name : Talking Europe
Logo：
OS : iOS
Network : Facebook,Instagram
Developer : Diskutier Mit Mir e.V.
Publisher : Facebook,Instagram
Total creative ads during the time period : 6
Duration : 22
Popularity : 201
Check ASO Keywords of Talking Europe
2. Talking Europe’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Talking Europe in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Talking Europe in the recent period. As of 2019-05-24, among the Talking Europe‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2019-05-24, Talking Europe's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2019-05-24, Talking Europe‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Talking Europe
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Talking Europe. We can see some advertising trends.
Top 1 Ad Creative of Talking Europe
Ad Details ：
Headline ：A sua aplicação para o diálogo europeu!
Text ：Conheça alguém da Europa com uma opinião diferente: Talking Europe 🇪🇺
Top 2 Ad Creative of Talking Europe
Ad Details ：
Headline ：Your app for European dialogue!
Text ：Meet someone from Europe with a different opinion: Talking Europe 🇪🇺
Top 3 Ad Creative of Talking Europe
Ad Details ：
Headline ：Talking Europe
Text ：Reading one of the many articles about biodiversity and extinction of natural life today? Why not meet somebody from #Europe to discuss your opinion in an anonymous 1:1 chat? www.talkingeurope.com
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 20 | 5 | 1 |
| Popularity | 79 | 59 | 0 |
| Dimensions | 400 x 400 | 1080 x 1080 | 1200 x 1200 |
| Creative Type | Video | Video | Image |
| Network | |||
| Related Ads | 9 | 7 | 1 |
| Countries | Hungary,Finland,Slovak,Italy,Germany,Sweden,Belgium,Netherlands,Portugal,United Kingdom,Greece,France,Poland,Spain,Brazil,Angola,Latvia,Ireland | Sweden,France,Slovak,Finland,Germany,Hungary,Denmark,Portugal,Poland,Spain,Italy,Netherlands,Belgium,Greece,Latvia,Brazil,Angola | United Kingdom,United States,Canada,Australia,Malaysia |
| Language | Portuguese | English | English |
Through the above analysis, we can see that the most effective channel for Talking Europe in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Talking Europe's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Talking Europe, you can click the app name below to view related reports, or you can find more info in ASOTools.