Taptap Heroes Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Taptap Heroes’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Taptap Heroes.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Taptap Heroes

App Name : Taptap Heroes

Logo

Taptap Heroes-SocialPeta

OS : Android

Network : Facebook,Audience Network,Instagram

Developer : Ajoy Lab Games

Publisher : Treehouse Table,TalkU Free Calls +Free Texting +International Call,SHAREit - Transfer Share,USA Weather forecast,UC Mini- Best Tube Mate Fast Video Downloader,Vegan Recipes Free,Tandem Language Exchange: Speak learn languages

Total creative ads during the time period : 4,315

Duration : 944

Popularity : 420,315

2. Taptap Heroes’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Taptap Heroes in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Taptap Heroes in the recent period. As of 2020-09-07, among the Taptap Heroes‘s ad creative, the Html category’s proportion is 5.66%, Video category’s proportion is 54.72%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 33.96%, Carousel category’s proportion is 5.66%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Taptap Heroes’s the proportion of networks impressions are placed like this:

Messenger’s proportion is 26.86%,

Instagram’s proportion is 26.63%,

Google Ads(Admob)’s proportion is 25.76%,

Facebook’s proportion is 19.88%,

Audience Network’s proportion is 0.87%.

In the date of 2020-09-07, Taptap Heroes‘s network with the most ads is Google Ads(Admob) and its proportion is 28.3%.

3. Top 3 Ad Creative Analysis of Taptap Heroes

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Taptap Heroes. We can see some advertising trends.

Top 1 Ad Creative of Taptap Heroes

Ad Details :

Headline :Play for FREE👉

Text :

Top 2 Ad Creative of Taptap Heroes

Ad Details :

Headline :Summon your allies!👉

Text :

Top 3 Ad Creative of Taptap Heroes

Ad Details :

Headline :Play for FREE👉

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 357 293 318
Popularity 999 999 999
Dimensions 400 x 224 400 x 400 400 x 224
Creative Type Video Video Video
Network Facebook Audience Network Audience Network
Related Ads 2 1 1
Countries Kuwait,India,France,Czech,Egypt,Pakistan,Bangladesh,Vietnam,Brazil,Hungary,Netherlands,China,Australia,Morocco,Austria,Indonesia,Malaysia,Philippines,United Arab Emirates,Ukraine Guinea Bissau,Turks and Caicos Islands,Solomon Is,Costa Rica,Myanmar,Botswana,Bangladesh,Sao Tome and Principe,Poland,Netherlands,Guyana,Ethiopia,Nauru,Tokelau,Turkey,Portugal,Indonesia,Luxembourg,Papua New Guinea Saint Vincent and the Grenadines,Bermuda,The British Virgin Islands,Serbia and Montenegro,Moldavia,Italy,Uzbekistan,Lithuania,Ethiopia,Israel,Yemen,Rwanda,Togo,Belgium,American Samoa,Trinidad and Tobago,Monaco,Reunion,Kenya
Language English French English

Through the above analysis, we can see that the most effective channel for Taptap Heroes in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free Taptap Heroes’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Taptap Heroes, you can click the app name below to view related reports.