The AA Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the The AA's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps The AA.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of The AA
App Name : The AA
Logo：
OS : iOS
Network : Facebook,Instagram,Messenger
Developer :
Publisher : Instagram,Facebook
Total creative ads during the time period : 208
Duration : 353
Popularity : 32,736
Check ASO Keywords of The AA
2. The AA’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser The AA in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of The AA in the recent period. As of 2021-02-28, among the The AA‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-28, The AA's the proportion of networks impressions are placed like this:
Messenger's proportion is 29.51%,
Facebook's proportion is 23.87%,
Audience Network's proportion is 23.87%,
Instagram's proportion is 22.74%,
's proportion is .
In the date of 2021-02-28, The AA‘s network with the most ads is Facebook and its proportion is 25.71%.
3. Top 3 Ad Creative Analysis of The AA
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of The AA. We can see some advertising trends.
Top 1 Ad Creative of The AA
Ad Details ：
Headline ：Join today from £6 a month
Text ：*Ts&Cs apply – full details at theaa.com
Top 2 Ad Creative of The AA
Ad Details ：
Headline ：Join today from £6 a month
Text ：*Ts&Cs apply – full details at theaa.com
Top 3 Ad Creative of The AA
Ad Details ：
Headline ：Join today from £6 a month
Text ：*Ts&Cs apply – full details at theaa.com
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 215 | 215 | 215 |
| Popularity | 525 | 512 | 467 |
| Dimensions | 4128 x 3096 | 4128 x 3096 | 400 x 224 |
| Creative Type | Image | Image | Video |
| Network | Messenger | Messenger | |
| Related Ads | 30 | 29 | 7 |
| Countries | United Kingdom | United Kingdom | United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for The AA in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free The AA's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to The AA, you can click the app name below to view related reports, or you can find more info in ASOTools.