The Appraisal Lane Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the The Appraisal Lane’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps The Appraisal Lane.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of The Appraisal Lane

App Name : The Appraisal Lane


The Appraisal Lane-SocialPeta

OS : iOS

Network : Audience Network,Facebook,Instagram

Developer : The Appraisal Lane, LLC.

Publisher : Fotor - Photo Editor & Collage,GulogGratis: Køb & sælg,Text Free: WiFi Calling App

Total creative ads during the time period : 30

Duration : 352

Popularity : 7,444

2. The Appraisal Lane’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser The Appraisal Lane in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of The Appraisal Lane in the recent period. As of 2020-09-07, among the The Appraisal Lane‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, The Appraisal Lane’s the proportion of networks impressions are placed like this:

Audience Network’s proportion is 40.13%,

Facebook’s proportion is 27.33%,

Instagram’s proportion is 16.27%,

Messenger’s proportion is 16.27%,

’s proportion is .

In the date of 2020-09-07, The Appraisal Lane‘s network with the most ads is Facebook and its proportion is 25.0%.

3. Top 3 Ad Creative Analysis of The Appraisal Lane

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of The Appraisal Lane. We can see some advertising trends.

Top 1 Ad Creative of The Appraisal Lane

Ad Details :

Headline :Want to know your car's exact value?

Text :Real people. Real offer. Real simple.

Top 2 Ad Creative of The Appraisal Lane

Ad Details :

Headline :Want to know your car's exact value?

Text :Real people. Real offer. Real simple.

Top 3 Ad Creative of The Appraisal Lane

Ad Details :

Headline :Want to know your car's exact value?

Text :Real people. Real offer. Real simple.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 117 117 117
Popularity 868 866 864
Dimensions 1200 x 628 1200 x 628 1200 x 630
Creative Type Image Image Image
Network Facebook Audience Network Audience Network
Related Ads 1 1 1
Countries United States United States United States
Language English English English

Through the above analysis, we can see that the most effective channel for The Appraisal Lane in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free The Appraisal Lane’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to The Appraisal Lane, you can click the app name below to view related reports.